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YouTube Creative Producer
London, England, United Kingdom
Who we are
Nothing exists to make tech feel exciting again.
We’re building a different kind of company, one that puts design, emotion, and human creativity at the heart of everything we do. From the way our products look to how they sound, feel, and function, we care about the details that make technology not just useful, but inspiring.
This is a place for the curious. The creators. The ones who ask why not and mean it. If you're drawn to bold ideas, fast moves, and work that actually makes you feel something, you’ll fit right in.
We're not here to follow the rules. We're here to make better ones.
About Nothing
Founded in London in 2020, Nothing is a design-led tech company building an alternative to the industry giants. Our products – from award-winning smartphones to expressive audio and wearables – blend iconic design with intuitive engineering to put people and creativity back at the centre of consumer tech.
Backed by GV (Google Ventures), EQT Ventures, C Ventures, and influential investors like Tony Fadell (iPod), Casey Neistat, and Kevin Lin (Twitch), we’ve grown from startup to global challenger in just a few years.
The Role:
We’re looking for a YouTube-native content killer — someone who’s part video journalist, part creative producer, and 100% platform-fluent.
This isn’t brand marketing. It’s value-first storytelling made for YouTube. Think: content that people actually want to watch — like what you’d see from MKBHD, Casey Neistat, or other sharp, editorial-style creators — and then take that lens and apply it to Nothing’s unique blend of tech, design, and culture.
Who You Are:
- You get YouTube — deeply. You understand how the platform works, what drives engagement, and how to make content feel native (not like an ad).
- You’re a storyteller first: whether you’re hosting, producing, or directing, you know how to bring a compelling narrative to life.
- You’re a digital journalist at heart: curious, observant, and constantly digging for what’s interesting — whether it's a story angle, a product quirk, or a cultural moment.
- On-camera skills are a big plus, but not a deal-breaker. What matters most is your ability to shape and deliver stories — either as the face, or as the director behind the face.
- You care about aesthetics. You know how to make things look and feel cool without trying too hard. Style matters — especially to Gen Z.
What You’ll Do:
- Pitch and produce YouTube-native video ideas that reflect Nothing’s brand and values — bold, design-forward, culturally aware.
- Be the host or direct talent — depending on the idea — always keeping the story and the audience at the center.
- Write scripts, shape narratives, lead shoots, and deliver sharp, editorial-style content.
- Work across departments (creative, product, comms) to uncover stories that have organic resonance — not just brand priorities.
- Build and grow the Nothing YouTube channel into a place of real value, creativity, and culture — not marketing fluff.
Requirements:
- Experience as a YouTuber, video journalist, or content producer with strong storytelling and visual instincts.
- Solid grasp of YouTube strategy — titles, thumbnails, hooks, retention.
- Experience directing, scripting, and producing video content from end to end.
- Passionate about tech, design, music, and fashion — and always plugged into what Gen Z cares about.
- Basic camera and editing skills — enough to shoot scrappy content solo when needed, and speak the language of editors and DPs.
- Ability to interpret performance data (views, retention, CTR, etc.) and use insights to refine content and drive growth — you're as comfortable looking at the YouTube Studio dashboard as you are in Premiere.
We are an equal opportunity employer and will always promote a more diverse and inclusive environment. We are committed to being a welcome employer for all candidates.
What we offer
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A chance to shape the voice of one of the most exciting tech brands
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Fast-paced and creative environment with global reach
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A culture that values curiosity, creativity, and doing things differently
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A commitment to building a diverse, inclusive, and welcoming workplace for all
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