Creative Operations Manager

Here’s a summary of the role:   

Join our team as a Creative Operations Manager at YouGov and play a pivotal role in shaping the new reality of our design and content function. We’re looking for a dynamic professional with a passion for creative operations, digital asset management (DAM), and automation tools, with an eye towards incorporating AI into our workflows in the future. You will report directly to the Brand Marketing Lead with a dotted line into our design function, taking ownership of our DAM system and templating tools, ensuring they are leveraged to optimise creative processes, enhance efficiency, and maintain brand consistency across all channels.

Here’s a breakdown of what you’ll do (not all of it, just the important stuff): 

Own and Optimise DAM & Templating Tools: Manage our DAM system, ensuring it serves as a central hub for all marketing, sales, and product content. Optimise the use of templating tools to streamline creative output, ensuring consistency and scalability across global campaigns.

Build and Deliver Roadmaps: Develop clear 3-, 6-, 12-, and 24-month roadmaps for DAM and creative automation tools, aligning with broader brand objectives and ensuring timely execution of milestones.

Collaborate Across Teams: Work closely with design, marketing, and the wider business to understand their needs and challenges. Implement solutions using the DAM and creative automation that align with YouGov’s brand vision and operational goals.

Ensure Compliance and Best Practices: Maintain industry standards related to data compliance, security, and privacy within the DAM system. Facilitate adherence to regulatory requirements and best practices for digital asset management.

Incorporate AI into Creative Workflows: Evaluate and implement AI tools to enhance content creation, workflow automation, and asset management processes. Stay ahead of emerging trends to ensure YouGov remains at the forefront of creative technology.

Shape Creative Automation Strategy: Develop and implement a long term strategy for creative automation, leveraging existing tools and exploring new AI-driven solutions to enhance our creative workflows.

Project excellence and delivery: Foster stakeholder relationships, project manage key initiatives, and jump in when needed to ensure projects get finished and delivered on time.

These are the essential criteria you will need to get an interview:

• Proven experience in managing and maintaining DAM platforms (ideally Frontify), creative workflow optimisation, and templating tools across multi-country environments.
• An understanding of AI applications in creative operations, with the ability to integrate AI-driven tools into existing workflows.
• Demonstrated ability to develop and implement roadmaps, aligning technical solutions with creative and business objectives.
• Experience gathering stakeholder input, translating complex requirements into briefs, and then both project managing and completing work through to delivery.
• Strong collaboration skills and a team player, with a proven track record of working effectively with cross-functional teams and stakeholders.
• Experience working in a scale-up environment with complex needs and ways of working. B2B experience would be a plus.
• Technical background with experience in taxonomy, metadata, data compliance, security, and privacy standards.
• A strong eye for creative both design and copy, with the ability to review, feedback, and approve assets.
• Proven experience in working with designers and creative teams, providing clear briefs, and project management.

This role offers an exciting opportunity to make a significant impact on YouGov’s global brand leveraging cutting-edge tools and technologies to streamline our creative processes. If you are passionate about creative automation and innovation, we’d love to hear from you!

#LI-AQ1

Company Description and Culture 

YouGov is a global online research company, offering insight into what the world thinks.    

We speak daily to our panel of over 27 million registered members to understand opinion and behaviors around the world. We have a strong reputation as a source of accurate data and we’re trusted by the world’s biggest brands to get it right, making us the most quoted market research source in the world.  

Why join YouGov? 

Join our global team to help us achieve our social mission: to make millions of people’s opinions heard for the benefit of our local, national, and international communities. 

Understanding diversity of opinion requires diversity of background. Although our global panel of millions of people worldwide powers our research, our biggest asset is our people. If our research is to be truly representative of what the world thinks, we need people from all walks of life to be part of the team to bring their perspective to the work we do.  

Life at YouGov 

We are driven by a set of shared values. We are fast, fearless, and innovative. We work diligently to get it right. We are guided by accuracy, ethics, and proven methodologies. We respect and trust each other, bringing these values into everything that we do. 

We strive to provide YouGovers with best-in-class benefits to support their physical, financial, and emotional wellbeing. We want our employees to have a sense of belonging and uniqueness in a supportive workplace, so they can bring their full selves to work.  

Equal Opportunity Employer 

As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need. 

Data Privacy

To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy