Director of Product GTM

It’s an exciting time to join Superbet, we’re entering new markets, developing new technologies, and moving step by step towards our goal of exciting the world. As our business grows, the number of exciting people initiatives grows with it, and we’re looking for a new colleague to partner with our team to bring these to life.

Key Responsibilities

• Define and maintain Superbet’s Product GTM strategy (value proposition, positioning, targeting, master narrative of key products).

• Design and continuously optimize the Product GTM operating model (processes, governance, meetings, tooling).

• Build and foster strong collaboration with key business stakeholders (e.g., country leads, marketing managers) and product & technology leaders (VPs, Directors).

• Drive insight generation from GTM metrics and competitor research to inform decision-making.

• Facilitate best practice knowledge sharing across markets and product verticals.

• Build, lead, and coach a high-performing central Product GTM team, enabling excellence across product areas and markets.

• Proactively resolve conflicts in GTM processes and, where needed, escalate and influence VP- or C-level stakeholders.

• Represent and communicate Product GTM performance to executive leadership.

Ideal Candidate Profile

• 10+ years of experience in Product GTM or Product Marketing roles in the technology space, with 5+ years of leadership experience.

• Demonstrated success in multi-market B2C product launches, ideally in high-frequency, transactional apps within regulated industries (gambling experience is a plus).

• Experience in building or scaling a Product GTM/Product Marketing organization (as a leader or consultant).

• Strong stakeholder management: builds rapport quickly, communicates effectively with executives, facilitates alignment and rapid decision-making.

• Proven people leadership experience, including hiring, coaching, and performance management.

• Hands-on experience in program/project management for product launches.

• Comfortable with data analysis, growth experimentation, and evidence-based decision-making.

• Able to dive into details when needed.

About Superbet Group

Superbet is a global tech and entertainment company committed to delivering thrilling, technology-driven, sports betting and gaming experiences to millions of customers worldwide. Established in 2008, in Romania, the Group operates in over 12 countries, with key markets in Romania, Belgium, Poland, Serbia, and Brazil.

Superbet’s ambitious growth strategy currently focuses on expanding across Europe and Latin America while delivering immersive customer experiences and redefining ways to connect with its audience. Across international markets, the Group’s global expansion strategy is driven by innovation, responsible technology, and a passion for supporting iconic sports clubs and athletes.

Global Recognition and Standards

In 2019, Blackstone Inc., the world’s largest private equity firm, recognized Superbet’s vision and achievements with a strategic minority investment of €175 million. In 2025, the company further strengthened its financial position through a 1.3 billion Euro refinancing agreement, reinforcing its partnerships with Blackstone and certain funds and accounts managed by HPS Investment Partners, paving the way for an accelerated global growth.

As a leader in compliance and best practices, Superbet Group is an active member of the International Betting Integrity Association (IBIA) and the European Betting & Gaming Association (EGBA).