Senior Marketing Executive, Specialist Events

About us

The Financial Times is one of the world’s leading news organisations, globally recognised for its authority, integrity and accuracy, with a mission to deliver quality information and services worldwide.

At the FT, curiosity thrives and ambitious thinking is rewarded. Here, you’re given the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world.

In our welcoming, collaborative culture, you’ll connect with a diverse community of experts who support your growth, career aspirations and wellbeing.

Your future at the FT will be filled with opportunities that challenge and inspire you. With no fixed path, you’ll discover new skills and forge a career that can take you anywhere.

Build a newsworthy career at the FT.

Our commitment to diversity, equity and inclusion in the workplace

We believe in the power of unique perspectives and want all voices in our organisation to be heard, respected and valued.

A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We will continue to remove barriers for all, and in particular barriers facing people from underrepresented groups.

Business Area 

FT Live; The global conferences and events division of the Financial Times Group. Our mission is to bring our global executive audiences the very latest in knowledge and opinion and connect them to one another.

From unique experiences such as the FTWeekend Festival to our senior-level business summits, exclusive awards and online hourly webinars, our audiences regularly come back to discover the latest approaches and strategies, connect with peers and elevate business opportunities to the next level.

While our physical events are on hold at the moment, FT Live is now using world-leading event technology, to bring you closer to the people and content that matter.

FT Specialist; specialist insight and global intelligence from the Financial Times. FT Specialist is made up of 19 brands, incorporating 10 audience groups and 430,000+ paying subscribers across the world, our global impact is strong and growing quickly. We provide niche audience groups with information that helps them take better decisions and operate more effectively.

These brands cater to the needs of fund management professionals, financial advisers, banking professionals, economic development professionals, US corporate boards and personal investors through a range of publications, websites, services and events. 

The role

Work with the Head of Marketing and Senior Marketing Manager to create and execute marketing strategies that drive registrations for FT Specialist events, including conferences, awards, and webinars. Key responsibilities include conducting targeted marketing outreach, managing delegate acquisition campaigns, and collaborating with internal teams to deliver high-calibre audiences and boost delegate revenue. You’ll also support the event sales team by providing media kits, audience data, and insights to enhance outreach efforts.

Responsibilities

• Plan, implement, manage, and analyse print and digital marketing activities to drive event registrations.
• Collaborate with the FT Live design team to produce flawless marketing collateral, ensuring adherence to brand guidelines.
• Collaborate with different internal collaborators to ensure effective teamwork in improving the quality, reach, and integration of communications.
• Stay current with sector and industry trends to ensure marketing strategies are up-to-date and effective.
• Support the event sales team by crafting media kits and providing audience information and data.

Key skills

• Proven ability to manage multiple projects and meet strict deadlines.
• Outstanding creative judgment and copywriting skills.
• Strong communication and interpersonal skills, with the ability to manage relationships across the organization.
• Demonstrated capability with Microsoft Office Suite/Google Suite, particularly Excel and PowerPoint.
• High energy, initiative, and the ability to work autonomously.
• Experience in digital marketing and events, including organic and paid social media campaigns, is desirable.
• Knowledge of media/publishing and a marketing-related qualification is a plus.
• Prior experience in event marketing is preferred.

What’s in it for you? 

Our benefits vary depending on location, but we are committed to providing best in class perks across all our offices, these include: generous annual leave allowances, medical cover, enhanced and inclusive parental leave packages, subsidised gym memberships and opportunities to give back to the community. Full details of our benefits can be found here.

We have adopted a hybrid working model and promote flexible working, including remote options. We will support specific flexibility requests for all roles where they can be implemented.

Accessibility

We are a disability confident employer and Valuable 500 signatory.

Please let us know if you require any reasonable adjustments/personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions, please send an email to talent@ft.com and a member of our team will be happy to help.

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