Social Media Manager - Jumia (Full Time)

About Jumia:

Jumia is a leading pan-African e-commerce platform. Its mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to customers, while helping businesses grow as they use Jumia's platform to better reach and serve customers.

Jumia is built around a marketplace and supported by a proprietary logistics business [Jumia Logistics] and a digital payment and fintech platform [Jumia Pay]. With over 3,000 employees, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating a sustainable impact in Africa.

In April 2019, Jumia was the first Tech company in Africa to be listed on the New York Stock Exchange.

The social media manager is responsible for creating and managing the brand's online presence (Facebook,X, Instagram,Tiktok…) in order to strengthen its reputation within the online community and contribute to marketing and sales efforts.

Main Responsibilities

Community and Design Strategy
• Assist with creation, conception, and presentation of social media strategy and integrated marketing campaigns.
• Creative ieads for all social channels.
• Communicate and coordinate all activities towards ensuring the community strategy supports overall brand goals and objectives.

Publishing
• Create and maintain content calendars for all social channels.
• Post relevant content in accordance with content calendar.
• Review user generated comments and posts in a quick and timely manner.
• Respond to comments, when appropriate, in order to foster a positive community and add value to the user's experience.
• Enforce the social sedia guidelines as defined by the brand.
• Escalate user generated content, where appropriate, to internal stakeholders

Required Skills & Qualifications
• Active participation in a wide variety of social media activities such as blogging, community development and management etc.
• Understanding of popular social networks - design, functionality, users
• Demonstrated ability to produce community management guidelines and documents that reflect the holistic understanding and implementation of the role of social media and its effects.
• Bilingual in French and English, proficiency in social listening tools and very creative
• Exceptional communication skills and very high attention to detail.

We Offer:

• A unique experience in an entrepreneurial, yet structured environment
• A unique opportunity of having strong impact in building the African e-commerce sector
• The opportunity to become part of a highly professional and dynamic team
• An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders