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Head of Content & Brand

Barcelona

At Amenitiz, we’re on a mission to simplify hospitality management, whether it's in the bustling streets of Paris or the serene Uyuni Salt Flats of Bolivia.

Empowering over 14,000 hoteliers worldwide, we’re more than just another SaaS scale-up—we’re revolutionizing one of the world’s oldest industries. With over $50 million raised from top-tier VCs who back disruptive giants like Alibaba, Toast, Zendesk, Delivery Hero, Revolut, and Loom, we've been recognized as a TravelTech Titan and one of Wired's hottest start-ups.

Our team, nearly 320 strong, based in beautiful Barcelona. At Amenitiz, we cultivate a culture of positivity and personal growth. Our team members are enthusiastic, thrive on ownership, and excel in collaboration. Every day, we lead by example, prioritizing client satisfaction and executing with excellence. We are committed to making a positive impact wherever we go.

About the role

As the Head of Content & Brand, you will be responsible for building and executing a comprehensive content strategy that fuels customer acquisition and brand awareness. You will lead two specialized teams—Content Team (copywriters) and Creative Studio (designers, videographers, motion designers)—to craft compelling, customer-centric storytelling that aligns with Amenitiz’s vision and business objectives.

Your missions

  •  Lead and inspire a high-performing team of copywriters and creatives to develop engaging content across multiple formats (written, video, visual).
  •  Define and execute a content strategy that supports both growth marketing and brand positioning efforts, ensuring a unified and impactful presence.
  •  Own the brand voice and messaging, maintaining consistency across all channels to reinforce our mission and connect with independent hoteliers.
  •  Collaborate cross-functionally with Growth, Product Marketing, and Sales teams to align content efforts with acquisition and retention strategies.
  •  Oversee full-funnel content marketing efforts, from top-of-funnel brand awareness campaigns to bottom-of-funnel conversion-focused initiatives.
  •  Leverage data and insights to continuously optimize content performance, ensuring high engagement and measurable impact.

Your profile

  • 5+ years of experience in content creation, brand management, or a similar role, ideally within SaaS, hospitality, or a high-growth startup.
  • Proven experience in the SaaS industry, with a strong understanding of its unique content and branding challenges.
  • Expertise in branding and thought leadership, with a proven track record of positioning companies as industry leaders through strategic storytelling.
  • Experience managing multi-disciplinary creative teams, including content writers, designers, and video producers.
  • Deep understanding of inbound marketing and content distribution strategies, with a strong focus on video content production.
  • Excellent leadership and communication skills, with the ability to align teams around a common vision and foster collaboration.
  • Data-driven mindset, comfortable with setting KPIs, analyzing content performance, and making data-informed decisions.

Our Benefits

  • 💊 Extensive medical, and wellness coverage to ensure you’re feeling great physically and mentally.
  • 💰 We provide Stock Options that ensure you have ownership in our success.
  • 🥐 Our beautiful and spacious office is located right in the heart of Barcelona (Ronda de Sant Pere). Daily fruits, Tuesday breakfasts, Thursday after-office, and everyday sunshine and views at the rooftop.
  • 🎉 We do monthly team-building activities. From sailing the Mediterranean Sea and shows like Cirque du Soleil, to poetry, cooking, or magic workshops.
  • 💳 Forget about waiting till the end of the month to get paid. Access your salary any day you want!
  • 🍽️ Flexible remuneration: enjoy saving on restaurants, kindergarten, transport, and training.
  • 📈 Exponential growth opportunities within an energetic, fast-growing, and international environment (35+ nationalities).
  • 📚 Eager to be inspired and learn? We will buy ANY book you want, while also having a deep library with amazing knowledge to trigger your growth.

If you’re a strategic thinker with a passion for driving growth and innovation, we want to hear from you! Apply now to join our team and be a part of our exciting journey at Amenitiz!

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