Influencer Marketing Manager

Readdle is a pioneering force in the personal productivity space on Apple devices, having shaped the landscape since 2007. Our mission is to empower individuals and teams with innovative technology, enhancing their efficiency and creativity. We are dedicated to crafting exceptional mobile and desktop experiences for those who aspire to achieve more.

What will you do in this role:

1. Explore and scale influencer partnerships – Launch campaigns across different markets, onboard and motivate influencers to deliver their best work, and collaborate with other marketing teams (e.g., performance marketing) to create cohesive strategies.
2. Influencer marketing communication – Build and scale meaningful partnerships with creators worldwide. Run A/B tests on creatives, emails, and other elements to optimize performance. Manage risks by coordinating with legal, financial, and other departments to ensure smooth collaborations.
3. Reporting and measurement – Track campaign performance, measure KPIs, analyze ROI, and report findings to stakeholders and the team.

About you:

• 2+ years of marketing experience working with influencers or a related field with proven experience in scaling influencer campaigns for brand awareness and App install/subscriptions
• Balance of data-driven and strategic thinking, as well as creativity
• Collaboration skills to manage and coordinate projects with a global, cross-functional team
• Knowledge of performance marketing space and direct response KPI’s
• Data-driven and customer-centric approach to tracking and analyzing campaign results. Measuring campaign results and reporting on them
• A strong communicator with a can-do, positive attitude and a strong desire to get things done
• Excellent written and verbal English communication skills

Would be a plus:

• Knowledge of affiliate marketing, including programs, software, and tracking
• Experience with large-scale email sending and tracking

What you will get at Readdle:

• Customer-centric culture. We put our customers first. It means that every employee can benefit from interacting with our customers directly. It enables us to create and deliver the best solutions for millions of our users.
• Professional growth. We are professionals at everything we do. It means we own our decisions, our work, and our results. We provide quality feedback to others and welcome feedback as an opportunity to learn and improve.
• A team of amazing people. The greatest power we have is the team. It means we care about each other, ensure transparency, and invest in everyone's success.
• Impact on our products. We aim to create valuable products. It means that we improve ourselves constantly by overcoming constraints, simplifying our processes, and improving our capacity.
• Innovative culture. We try to be innovative and creative in everything we do. It means that we expect, appreciate and value new ideas.