CRM specialist

 

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PrimeXBT is a leading platform for trading cryptocurrencies and CFDs, serving millions of users across more than 150 countries.

Since 2018, we’ve been pushing the boundaries of technology by developing and delivering cutting-edge products for the financial market. Our trading platform represents innovation and the latest advancements in the fintech industry.

The Retention Team is looking for a strategic and experienced CRM/Email Marketing Specialist to optimize and automate our communication system.

 

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Key Responsibilities:

• Develop and optimize email and push campaigns to increase user engagement, retention, and conversion.

• Segment user base and personalize messaging based on customer behavior and lifecycle stage.

• Conduct A/B testing and implement data-driven improvements (open rate, CTR, CR).

• Build automated communication flows (drip, onboarding, win-back, etc.).

• Analyze campaign performance and prepare regular reports.

• Collaborate with marketing, product, and design teams to ensure consistent communication.

• Collect user feedback and leverage insights to enhance content and strategy.

• Work on conversion rate optimization and identify friction points in the user funnel.

 

Required Skills & Qualifications:

• 2–3 years of experience in email marketing, customer engagement, or CRM management (we use OneSignal but are open to experience with other platforms).

• Experience in fintech or trading platforms is preferred.

• Conversational-level English is required, as we work in a cross-functional and multinational environment.

• Basic knowledge of HTML for email content creation.

• Proven track record of improving open rates, click-through rates, and conversion rates.

• Experience with marketing automation tools (e.g., HubSpot, Mailchimp, Braze).

• Strong understanding of customer segmentation and personalization strategies.

• Familiarity with A/B testing and data-driven optimization methods.

 

 

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What We Offer:

• 100% remote work

• Opportunity to work in a multinational and cross-functional team on a complex and in-demand product

• Performance-based bonuses every quarter

• Medical insurance after the probation period

• Additional paid sick leave every 6 months

• Birthday gifts

• Access to language courses

 

 

 

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Required Skills & Qualifications:

 

 

• 2–3 years of experience in email marketing, customer engagement, or CRM management (we use OneSignal but are open to experience with other platforms).

• Experience in fintech or trading platforms is preferred.

• Conversational-level English is required, as we work in a cross-functional and multinational environment.

• Basic knowledge of HTML for email content creation.

• Proven track record of improving open rates, click-through rates, and conversion rates.

• Experience with marketing automation tools (e.g., HubSpot, Mailchimp, Braze).

• Strong understanding of customer segmentation and personalization strategies.

• Familiarity with A/B testing and data-driven optimization methods.

 

 

---

 

 

What We Offer:

 

 

• 100% remote work

• Opportunity to work in a multinational and cross-functional team on a complex and in-demand product

• Performance-based bonuses every quarter

• Medical insurance after the probation period

• Additional paid sick leave every 6 months

• Birthday gifts

• Access to language courses