Marketing Events Manager
Optimove is a global marketing tech company, recognized as a Leader by Forrester and a Challenger by Gartner. We work with some of the world's most exciting brands, such as Sephora, Staples, and Entain, who love our thought-provoking combination of art and science. With a strong product, a proven business, and the DNA of a vibrant, fast-growing startup, we're on the cusp of our next growth spurt. It's the perfect time to join our team of ~500 thinkers and doers across NYC, LDN, TLV, and other locations, where 2 of every 3 managers were promoted from within. Growing your career with Optimove is basically guaranteed.
Events are a central part of our marketing strategy. Our team is growing, and we are looking for a seasoned individual to join our marketing team in New York as a Marketing Events Manager, who will be responsible for defining and delivering Optimove’s events strategy in the Americas.
The ideal candidate is a highly-motivated team player with exceptional project management and organization skills, seeking an excellent opportunity to learn and grow within a lively and challenging environment. As a Marketing Events Manager, you’ll play a crucial part in Optimove’s marketing across the region!
Responsibilities
- Manage and execute Optimove’s presence in industry-leading conferences and self-produced events in North America
- Identify, prioritize and qualify industry events for the sales team to attend
- Project manage the events from start to finish: manage production, timeline, budget, venue, vendor sourcing, etc.
- Coordinate with multiple key stakeholders and third-party providers
- Work cross-functionally with different marketing and sales teams to ensure all event assets (print, digital, content) and deadlines are identified and met
- Oversee events onsite and trouble-shooting at all conferences and self-produced events
- Manage sponsorship contract negotiations
- Track and measure the effectiveness of events against KPIs, ensure that all events contribute to overall sales and marketing objectives, and lead pre and post-event briefings and reporting
- Support the development and production of marketing and promotional materials as requested
- Assure dynamic collaboration between the Americas office and the global marketing team
- Champion the company brand identity across all developed materials
- Increase operational efficiency of global marketing activities
Requirements:
- Bachelor’s Degree
- 2-3 years’ experience with event production and management (small intimate events and large flagship events)
- Excellent project management, negotiation, and organizational skills
- Experience managing large budgets and delivering events within those budgets
- Excellent written and verbal communication skills – ability to quickly build relationships and drive delivery from other team members, external stakeholders, and third-party providers
- Results-driven, proactive, and able to work autonomously
- Well organized, methodical and self-motivated
- Ability to prioritize and balance multiple projects simultaneously
- Ability to work under pressure and have strong problem-solving capabilities
- Outstanding attention to detail and great analytical skills
- Willingness to travel to manage events onsite as needed
- Must be eligible to work in the United States
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