CRM Specialist

Growe is a leading business advisory and services group in iGaming and Entertainment. We are creators of strategies that work and solutions that scale. Combining strategic vision with hands-on expertise, we help businesses navigate the fast-evolving industry, seize new opportunities, enter new markets, and achieve sustainable growth.

Our expertise spans across key areas: from business and brand strategy development to market research, marketing solutions, IT customization, organizational structuring, and talent management. We partner with our clients to turn challenges into competitive advantages, ensuring successful market entries and long-term global expansion.

At Growe, there are no limits to our ambitions! We boldly break stereotypes and strive for unparalleled achievements in an ever-changing industry.

Are you ready to grow with us?

Growe welcomes those who are excited to:

• Develop and execute CRM strategies for casino brands, covering customer lifecycle;

• Plan and analyze promotional campaigns for player activation, retention, and reactivation;

• Create targeted segments for campaigns using customer data;

• Formulate and test CRM hypotheses through A/B testing;

• Execute multichannel campaigns across email, SMS, auto calls.

• Collaborate with design and content teams for promotion materials;

• Implement player activation approaches;

• Build automated customer retention funnels;

• Plan monthly promo campaign and gamification mechanics;

• Monitor key retention metrics daily, weekly and monthly;

• Improve communication and retention metrics.

We need your professional experience:

• Background in gambling or betting, 2+ years of experience;

• Knowledge and experience working with Casino and Sports, along with segmentation strategies;

• Experience with email, SMS, push channel communications;

• Experience in creating bonus mechanics, chains and funnels;

• Analytical skills with the ability to interpret data, analyze campaign performance, and ability to translate raw data into clear, actionable CRM improvements;

• Familiarity with CRM integration systems and customer segmentation;

• Experience with some gamification or engagement tool will be a plus;

• Intermediate or Upper-Intermediate English proficiency.

We appreciate if you have those personal features:

• Attention to detail and organizational skills;

• Ability to think creatively, strategically, identify and resolve problems;

• Good communication and collaboration skills;

• Proactive attitude and ownership mindset to independently manage and optimize campaign performance

We are seeking those who align with our core values:

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

What we offer:

• Medical insurance and financial aid;

• Benefit Cafeteria (compensation for the gym/stomatology/psychological service & etc.);

• 100 % paid sick leaves;

• Paid vacation;

• Annual salary review (based on performance);

• OKR-based bonus system;

• Individual annual training budget which allows to visit paid conferences, training sessions, English lessons, workshops, etc.;

• Growe University (Leadership Programs, Knowledge sharing, Webinars, etc.);

• Personal development plan;

• Corporate events and team-building activities;

• Growe Care (Well-being Program);

• Free lunches at the office.