Marketing Finance & Analytics Lead - Insights, strategy & execution
WHY WORK AT JOE & THE JUICE
JOE & THE JUICE is a people-centric food and beverage company built around culture, not just juice, sandwiches, coffee, and much more. When joining us, you step into a high-energy community where the music is loud, the bar is your stage, and your personality matters as much as your skills.
We believe in four simple virtues that shape everything we do:
- Positive Attitude
- Inclusion
- Social Ties
- Growth
For us, this means that when you choose a cup-half-full mindset, welcome people from every background, build real friendships across the bar by creating great guest experiences, and use every shift as a chance to learn something new — you become more than just a Juicer; like us, you continue to search and find purpose and meaning in what you do.
From your first day, you’ll be part of an international network of Juicers who support each other, celebrate wins together, and push each other to grow. You will learn by doing, move through a clear Moneyball career path, and be part of a company where most leaders have earned their stripes behind the bar (fun fact: over 75% of our employees started as Juicers!).
If you love fast-paced service, music, people, and the idea of turning a job into a lifestyle, JOE can become a place to build skills, friendships, and a career that can take you across cities, countries, and roles.
YOUR MISSION
JOE & THE JUICE is on an ambitious global growth trajectory — scaling toward 1,000+ bars, preparing for a US IPO, and building the infrastructure of a world-class public company. To get there, we're looking for a sharp, commercially minded finance professional to join the Group FP&A team at our Global HQ in Copenhagen. As Marketing Finance & Analytics Lead, you'll act as a dedicated Finance Business Partner to the Global Marketing & Commercial organization.
Reporting to the VP of Global FP&A, you'll be a fully dedicated business partner to the Chief Marketing Officer and the global marketing team — embedding yourself in a creative, fast-moving organization and becoming the financial and commercial backbone that helps it operate with rigor, clarity, and focus. Anchored in finance but living inside marketing, you'll be the financial voice that turns brand and commercial activity into sharp insight, robust investment decisions, and smarter strategy.
You'll be the link between Global Marketing and regional leadership, with direct exposure to brand strategy, commercial planning, data engineering, and executive-level decision-making. This is a role for someone who knows that great brands create real commercial value — and who has the financial and strategic toolkit to prove it.
KEY RESPONSIBILITIES
- Serve as the dedicated finance business partner to the global marketing organization and trusted counsel to the CMO and their leadership team
- Build and maintain financial frameworks that bring structure and commercial discipline without constraining the thinking that makes the brand exceptional
- Drive scenario analysis and ROI frameworks that help marketing understand the financial impact of decisions and prioritize the highest-return initiatives
- Transform complex data into actionable insight across brand and social engagement, campaign performance, store expansion, SEO, performance marketing, app, digital, and sales channels
- Develop robust business cases that translate brand and campaign ambitions into clear financial logic and secure the investment to back them
- Own financial reporting and storytelling for marketing: simple, consistent, data-driven, and fully aligned with regional leadership teams
- Partner with marketing leadership to connect strategic plans to execution reality, tracking delivery against commercial objectives and surfacing risks early
- Surface commercial risks and opportunities proactively, with supporting analysis and a clear point of view on what the business should do about them
WHO YOU ARE
You're equally at home in a creative marketing room and in front of a panel of senior financial stakeholders, bringing analytical rigor alongside strategic and commercial judgement. You operate as a trusted partner rather than a gatekeeper, earning credibility through the quality of your thinking and the way you collaborate — not through hierarchy. You know when to build a framework and when a lighter touch works better, and you can distill complexity into the insights that actually move strategy forward. You manage competing priorities with discipline, protect deadlines, escalate risks early, and stay effective in ambiguity, comfortable creating clarity and process where little exists.
WHAT YOU'LL BRING
- A Master's degree or equivalent in Finance, Economics, Business Administration, or a related field
- 6–8 years in commercial finance, management consultancy, or similar — including at least one role partnering closely with a marketing, brand, or commercial team in a consumer-facing business
- Experience with digital marketing channels and loyalty programs, and a solid grasp of customer acquisition mechanics
- High proficiency in Excel and PowerPoint, with real strength in financial modelling, business-case construction, and executive-level presentation
- A strong understanding of marketing ROI, campaign economics, and brand investment frameworks
- Familiarity with SQL or experience working directly in data platforms such as Snowflake (an advantage)
- Familiarity with marketing measurement frameworks — attribution, incrementality, and investment trade-off analysis (a strong advantage)
- Fluency in English, and a base in Copenhagen or willingness to commute daily
OUR BENEFITS
This role offers broad exposure across finance, brand, and executive decision-making, working closely with the CMO, regional leadership, and the wider Global Marketing organization through an important phase of growth for JOE & THE JUICE. You'll also have real room to develop, both professionally and personally, supported by our Moneyball career system. In addition, we offer a benefits package that includes a paid pension plan, health insurance, parental leave, and additional vacation, alongside a number of JOE-ified benefits:
- Our global headquarters is conveniently located in the heart of beautiful Copenhagen, where over 130 friendly faces come together.
- Enjoy our fantastic office facilities, including a fully staffed JOE & THE JUICE bar, where we serve delicious breakfast, daily lunch, refreshing juices and top-notch barista coffee.
- At JOE, we embrace a flat hierarchy that values every opinion, creating a welcoming space for your ideas and suggestions to thrive.
- Join us for our lively monthly social calendar filled with fun activities like running club, wine tasting, creative evenings and Friday bars. There's always something exciting happening!
- As part of our team, you'll have the opportunity to take on a BTC (Behind the Counter) shift in one of our bars twice a year, adding a unique touch to your experience.
- Stay fit and healthy with our well-equipped fitness facilities, complete with showers and a relaxing steam room to refresh after your workouts.
Ready to turn a job into a lifestyle?
ABOUT JOE & THE JUICE
JOE & THE JUICE is a healthy fast-casual concept founded in Copenhagen in 2002; since then, we have grown to more than 500 locations across 20 countries and now employ more than 4,500 people worldwide. From day one, our ambition has been to prove that there should be no trade-off between taste and health.
We serve high-quality, freshly prepared juices, shakes, coffee, and sandwiches in relaxed, contemporary concept cafés that combine convenience with distinct urban atmospheres. JOE & THE JUICE goes beyond products towards the full experience around the bar, creating a consistent universe for guests and Juicers in all our locations.
We invest heavily in internal development through our Moneyball career system and a culture where most leaders, including C-suite, VPs, and directors, have started behind the bar. We continue to evolve our people-centric and sustainability agenda that is part of our Nordic heritage and our commitment to a better future.
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