Head of Retention

Anywhere
Growe welcomes those who are excited to:
  • Develop and lead the CRM strategy for Latin America, Asia, and Africa, ensuring our clients are at the center of everything we do;

  • Manage and scale a talented, experienced CRM team, aligning daily operations with strategic objectives;

  • Deliver regular reports on CRM performance and KPIs, providing data-driven insights that support decision-making and strategy refinement;

  • Communicate the success of the strategy and team by providing analytical data that facilitates informed decision-making and strategic refinement;

  • Analyze data to identify growth opportunities, whether that is boosting sales, driving upsells, or retaining top clients through customized marketing campaigns and VIP offers;

  • Foster innovation by implementing new mechanics such as gamification, quests, and tournaments, continuously adapting strategies to rapidly changing market conditions;

  • Collaborate closely with other departments to deliver exceptional experiences for high-value clients.

We need your professional experience:
  • At least 1 year in a leadership position (e.g., lead or head role), managing teams of 6+ people with the ability to inspire and motivate them to achieve goals and deliver exceptional results;

  • 5+ years of experience in CRM-related roles, demonstrating a deep understanding of the full user flow cycle;

  • Experience in global markets, especially Latin America, Africa, or Asia;

  • Demonstrated experience in implementing gamification strategies (e.g., quests, tournaments) to boost engagement and retention;

  • Proficiency with CRM tools such as Optimove, Smartico, SugarCRM, or similar platforms;

  • Strong skills in Excel and Tableau for data analysis (Python and R are a plus, but not mandatory);

We appreciate if you have those personal features:
  • Strategic mindset with the ability to align CRM strategy with the company's goals;

  • Proven leadership in managing teams, developing employees, and solving complex challenges;

  • Data-driven approach, with the ability to analyze metrics and user behavior to drive informed decisions;

  • Innovative thinker, skilled at implementing new trends, gamification strategies, and creative solutions;

  • Excellent collaborator, able to work effectively with cross-functional teams;

  • Highly adaptable, thriving in dynamic, rapidly changing market environments.

We are seeking those who align with our core values:
  • GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

  • DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

  • BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

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