CRO Manager - ESN (gn)

Responsibilities

• You will develop and implement targeted online strategies to enhance sales performance throughout the customer journey and optimize shop conversion rates on Shopify
• You will conduct A/B tests to improve our website's landing pages, product pages, and other key areas. Based on the results, you will derive data-driven measures to optimize conversions and increase revenue
• You will fully own e-commerce projects—from conceptualization to implementation—collaborating closely with interdisciplinary teams
• You will prepare regular performance reports and derive actionable recommendations to continuously improve our shop KPI
• Through competitive analysis, you will identify best practices and actively contribute to the ongoing development of our e-commerce strategy

Qualifications

• You hold a degree in Business, Marketing, Computer Science, or a comparable qualification
• You have several years of experience (at least 3 years) in e-commerce, ideally with Shopify, and possess in-depth knowledge of conversion optimization and UX improvement
• You are highly analytical, have a strong affinity for numbers, and a deep understanding of sales psychology in e-commerce. You are also familiar with the target audience of ESN and know how to address them effectively
• You have extensive knowledge of web analytics tools and A/B testing methods
• Your project management experience and ability to collaborate with interdisciplinary teams set you apart
• You are fluent in German and English at a professional level

Benefits

Being part of our team means working in a high-performance company with a shared passion for our products and our collective mission. You can expect a diverse culture, strong team cohesion, continuous opportunities for professional growth and taking ownership, as well as an exciting daily blend of lifestyle and job. TQG offers positions in Hamburg, Elmshorn, Nützen, and in Amsterdam and London, both in hybrid and remote setups.

About Us

The Quality Group (TQG), boasting an annual turnover exceeding 500 million euros, stands as the premier enterprise in Germany for sports nutrition, dietary supplements, and reduced-sugar products. Located in Hamburg-Altona, our company has been under the joint ownership of its founders and CVC, Europe's leading private equity investor, since 2020.

TQG operates an exceptional digital Direct-to-Consumer & Social Commerce business model, inclusive of in-house production, logistics, and technology. This model encompasses the following brands: "ESN," deeply rooted in the fitness and gym community, holds the title of Germany's market leader in sports nutrition, encompassing protein powders, protein bars, and sport supplements. "More Nutrition" facilitates a healthier lifestyle without compromise. Both brands are deeply ingrained in their respective communities, with the shared goal of enriching the lives of their members and customers while helping them achieve their personal aspirations.

That's who we are – The Quality Group – nice to meet you! Now, it's your turn!