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Brand Commercial Lead More Nutrition (w/m/x)
Join More, a modern DTC brand within The Quality Group that’s redefining weight management. We believe food isn’t the enemy—bad diets are. Our mission is to empower consumers with high-protein, low-sugar functional food solutions that help save calories without sacrificing taste. Be part of a dynamic team at the forefront of nutritional innovation and influencer-driven growth.
As Brand Commercial Lead (m/f/x) you are responsible for leading the design, deployment, and scaling of B2B commercial strategies, plans, and tools for the More Nutrition brand to achieve business objectives. This includes enabling B2B sales teams, both online and offline, to maximize category growth, create customer value, and ensure perfect execution. The goal is to win externally across all B2B trade channels and strengthen More's market position.
Your mission
- Lead development and execution of B2B Go-To-Market strategy, prioritizing key trade channels and creating " Where to Play” and “How to Win" commercial strategies with clear priorities, KPIs, and customer-focused plans
- Design and implement innovative brand activation masterplans and initiatives to maximize category value and ensure perfect execution across B2B online and offline trade channels
- Define and execute More sales fundamentals 5P (Product, Price, Promotion, Place, People) strategies, plans and execution for B2B online and offline trade channels
- Inspire top B2B customers with deep category knowledge, vision and proven commercial models to drive category growth
- Act as “voice” of B2B customer and Sales teams and Integrate their needs into More Nutrition brand plans through full visibility and systematic feedback loops
- Lead operational execution of B2B brand plans, ensuring timely delivery of all plans and toolboxes to B2B Sales teams
- Build brand and category expertise of B2B Sales teams and grow B2B capabilities within the More Business Unit
- Track in market execution and KPIs to scale best practice and address gaps where needed
Your experience & skills
- Bachelor’s degree in Business Administration, or a related field
- Proven expertise in B2B channel management with a successful track record in both offline and online trade channels as a Sales Representative and Key Account Manager
- Extensive experience in B2B trade marketing, including the design of brand commercial strategies and product innovation within multifunctional head office teams
- Demonstrated ability to drive joint value creation through commercial plans that accelerate category growth and secure strong in-store customer support
- Strong leadership skills, capable of setting commercial direction, advocating for customer needs internally, securing company-wide B2B support, and driving perfect execution by B2B sales teams
- Excellent collaboration skills to manage internal matrix organizations and gain strong support from both B2B sales teams and customers
- Data-driven mindset with strong analytical and problem-solving abilities to scale successes, address gaps in real-time, and enhance future strategies
- Fluency in English is required, German language skills are a plus
Why choose us?
Being part of our team means working in a high-performance company with an active passion for the products and a shared mission. You can expect a diverse culture, strong team spirit, constant opportunities to develop professionally and take on responsibility, as well as an exciting work-life balance between lifestyle and job. TQG offers positions in the north of Germany, in Italy, Spain and in Amsterdam as well as in London, both hybrid and remote.
You can also expect, among other things
- Company pension scheme
- Germany ticket
- Discount at the gym
- Attractive employee discounts
- Referral program
- language courses
About us
The Quality Group (TQG) is Germany's leading company for sports nutrition, dietary supplements and sugar-reduced products with an annual turnover of over 500 million euros. With its headquarter in Hamburg Altona, our company has been jointly owned by the founders and CVC, the leading private equity investor in Europe, since 2020.
TQG operates a unique digital direct-to-consumer & social commerce business model including own production, logistics and technology. With strong roots in the fitness/gym community, ESN is the German market leader for sports nutrition (protein powder, protein bars, sports supplements). More Nutrition enables a healthier life without compromise. Both brands are deeply rooted in their respective communities and aim to enable their members and customers to live better lives and achieve their personal goals.
This is us - The Quality Group - nice to meet you! Now it's your turn!
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