AI Product Manager - Personalised UX

Groupon is a marketplace where customers discover new experiences and services everyday and local businesses thrive. To date we have worked with over a million merchant partners worldwide, connecting over 16 million customers with deals across various categories. In a world often dominated by e-commerce giants, we stand out as one of the few platforms uniquely committed to helping local businesses succeed on a performance basis.

Groupon is on a radical journey to transform our business with relentless pursuit of results. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success. The impact here can be immediate due to our scale and the speed of our transformation. We're a "best of both worlds" kind of company. We're big enough to have the resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.

🚀 About Groupon Mine

We are reinventing Groupon into Groupon Mine — a deeply personalized marketplace where every user sees a different Groupon, fully adapted to their intent, interests, and journey.

Think:

• Dynamic landing pages that adapt to each user.
• AI-powered discovery that feels conversational and intuitive.
• Personalized modules that shift in real time — video, map, carousel, list — depending on how you browse.
  
  

This is one of Groupon’s flagship strategic bets, directly sponsored at the C-level. We’re looking for a world-class Senior Product Manager for Personalized UX to bring it to life.

🌟 What You’ll Do

• End-to-end personalization ownership: Drive how personalization manifests across Groupon surfaces (home, landing pages, category hubs, onboarding, multi-channel entry) and shape how our personalization engines deliver experiences in real time ensuring customers see a Groupon that feels designed for them.
• Define how we understand users from day one: Define strategies to collect and leverage user behavior, interest, and intent signals — through passive interactions, cross-channel data, and innovative onboarding flows that help us understand each customer from day one.
• Prototype first, scale later: Always start with fast, scrappy prototypes to validate ideas before building at scale.
• Adaptive interfaces: Define and evolve flexible UX modules — content, layouts, deal cards, media — that adapt dynamically to user signals, context and behaviour.
• Define and execute the vision for AI-driven search, filtering, and recommendations. Collaborate deeply with Search & Relevance and ML teams to design, prototype, and deliver discovery experiences that feel intuitive and human to customers — ensuring personalization translates into tangible product improvements in the app and web.
• Rapid experimentation: Design and run A/B tests to validate UX hypotheses with speed.
• Cross-functional leadership: Work closely with ML engineers, infra, analysts and marketing to ship personalized experiences consistently across platforms and channels.
• Measure impact relentlessly: Define KPIs, track uplift in conversion, engagement, retention, and continuously optimize to maximize both customer delight and revenue uplift. 
• Be the advocate for the personalized experience inside Groupon: evangelize a customer-first vision of personalization, align stakeholders, and influence roadmaps across teams.
  
  

🧩 What We’re Looking For

• Experience: 5+ years in product management with at least 2+ in e-commerce, marketplaces, or consumer apps focused on personalization and adaptive UX.
• Prototyping mastery: Hands-on experience with modern prototyping and no-code/low-code tools (Figma Make, Lovable)
• Scrappy execution: Track record of validating ideas fast and iterating based on data, not perfection.
• UX obsession: Passion for designing adaptive, personalized, and delightful customer experiences.
• Tech fluency: Solid grasp of how personalization engines, APIs, and AI models integrate into UX.
• Metrics-driven: Skilled in setting up experiments, interpreting results, and optimizing for CVR, GP/UV, and retention.
• High velocity: Bias for action, delivery, and learning at speed.
  
  

🌍 Why Join Groupon Now?

• Massive opportunity to transform a global marketplace into millions of unique, personalized storefronts.
• Direct ownership of a flagship company initiative.
• Work at the frontier: Operate at the intersection of AI, personalization, UX, and data collection/intent understanding — one of the most exciting spaces in product today.
• High visibility, high impact: success is measured directly in revenue uplift and customer delight.
• Global, flexible setup — HQ in Prague, PMs worldwide, remote or in one of our offices.
  
   

Groupon is an AI-First Company
We’re committed to building smarter, faster, and more innovative ways of working—and AI plays a key role in how we get there. We encourage candidates to leverage AI tools during the hiring process where it adds value, and we’re always keen to hear how technology improves the way you work. If you’re passionate about AI or curious to explore how it can elevate your role—you’ll be right at home here.

Groupon’s purpose is to build strong communities through thriving small businesses. To learn more about the world’s largest local e-commerce marketplace, click here. You can also find out more about us in the latest Groupon news as well as learning about our DEI approach. If all of this sounds like something that’s a great fit for you, then click apply and join us on a mission to become the ultimate destination for local experiences and services.

Beware of Recruitment Fraud: Groupon follows a merit-based recruitment process without charging job seekers any fees. We've noticed an increase in recruitment fraud, including fake job postings and fraudulent interviews and job offers aimed at stealing personal information or money. Be cautious of individuals falsely representing Groupon's Talent Acquisition team with fake job offers. If you encounter any suspicious job offers or interview calls demanding money, recognize these as scams. Groupon is not responsible for losses from such dealings. For legitimate job openings (and a sneak peek into life at Groupon), always check our official career website at Groupon Careers