Campaign Executive

About Us

Across the FT Group, our people are united by a mission to deliver world-class information, news and services to our global audiences. We're a digital-first organisation made up of journalists, technologists, product managers, event planners, strategists, commercial and finance experts, marketing and communications specialists — and much more. Our strength is in our employees.

Our Commitment to Diversity, Equity and Inclusion

We believe in the power of unique perspectives and want all voices in our organisation to be heard, respected and valued. A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We are committed to removing barriers for everyone, with a focus on addressing those faced by underrepresented groups.

The Role

FT.com is the award-winning website of the Financial Times and one of the world’s most successful digital news operations. Our innovative business model and deep understanding of our readers and advertisers underpin everything we do.

The Campaign Management team plays a key role in delivering exceptional service to advertising clients. Working closely with teams across the commercial organisation, the team handles digital campaign delivery across FT platforms while providing valuable insights that enhance campaign performance.

As a Campaign Executive, you will support the successful delivery of advertising campaigns within a designated vertical. You will work closely with the Senior Campaign Manager and the wider Campaign Management team to ensure campaigns are delivered smoothly, optimised against agreed metrics, and delivered to the highest standard.

This role combines operational excellence, analytical thinking and strong collaboration with sales, data strategists and creative agencies to ensure our campaigns consistently deliver value to clients.

Key Responsibilities

• Support the successful delivery of digital advertising campaigns from booking through to completion.

• Handle campaign setup including generating order forms, coordinating creative assets, ensuring compliance and monitoring delivery against agreed objectives.

• Provide the sales teams with regular visibility of available inventory across targeting types, helping them identify suitable advertising solutions for clients.

• Assess campaign performance and proactively identify potential delivery issues, advancing where required and implementing solutions early.

• Test advertising creative to ensure it meets FT specifications, legal compliance requirements and functions correctly across FT platforms.

• Build effective working relationships with creative agencies and internal stakeholders to ensure smooth campaign delivery.

• Produce regular campaign reporting and client-ready presentations, providing insights and recommendations for optimisation.

• Collaborate with Data Strategists to analyse campaign performance, find opportunities for improvement and optimise in line with team goals.

• Maintain clear communication with sales and operations teams to ensure campaign progress and status are visible at all times.

• Respond to operational queries and campaign-related communications promptly, ensuring excellent service for both internal teams and external clients.

Required Skills and Experience

• Curiosity about digital advertising and media, with an understanding of the digital advertising ecosystem.

• Ability to prioritise workload, handle multiple campaigns simultaneously and in a timely manner.

• Strong communication skills with the ability to build relationships with both internal teams and external partners.

• Confidence working with digital technologies and platforms, including an understanding of social media, video and mobile advertising environments.

• Strong analytical skills with the ability to interpret campaign data and translate insights into clear reports and recommendations.

• Excellent attention to detail and a structured approach to campaign management.

• Ability to work collaboratively across teams while handling responsibilities independently.

Desirable

• Experience working with digital advertising platforms or campaign management tools.

• Familiarity with campaign reporting, optimisation techniques or ad-serving technologies.

• Interest in the media industry and the evolving digital advertising landscape.

What’s in it for You?

Our benefits vary by location but we are committed to providing best-in-class perks across all our offices. These include generous annual leave, medical cover, inclusive parental leave packages, subsidised gym memberships and opportunities to give back to the community. Full details of our benefits are available here.

We’ve embraced a 50% hybrid working model (averaging two to three days onsite) that fosters trust and remote adaptability while encouraging in-person camaraderie and peer learning. Additionally, we are open to accommodating specific flexible working pattern requests for all roles where feasible.

Accessibility

We are a disability confident employer and Valuable 500 signatory.

Please let us know if you require any reasonable adjustments/personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions, email talent@ft.com and a member of our team will be happy to help.

Further information
At the FT, we embrace innovation and the use of technology and appreciate that individuals may leverage AI tools as part of their job application process. Whilst we are happy for you to use AI to assist with your application, it is important that all information provided is authentic and accurately represents your skills, experience, and qualifications.
Candidates should be aware that the use of AI throughout the application process may be monitored to ensure a fair and transparent hiring process for all.
Please beware of fraudulent job postings and offers claiming to be from the Financial Times. All legitimate opportunities will direct you to apply through the official Financial Times careers site, and the FT will never ask for financial information, payments, or referrals to third parties during the hiring process. If you have any concerns about the legitimacy of a job posting or suspect any scam activity, please contact talent@ft.com.

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