Head of Revenue Marketing

👉🏻 The Revenue team’s goal is to drive sustainable growth, acquire customers and maximize customer lifetime value while establishing a repeatable, scalable revenue engine.

As the Head of Revenue Marketing, your role will be pivotal in leading the revenue marketing strategy to drive business growth, align marketing efforts with sales objectives, and maximize ROI across all marketing channels.

About the mission

👉🏻 Reporting to the VP Sales, you will be in charge of:

• Lead and develop a high-performing revenue marketing team by setting a comprehensive marketing strategy, provide leadership and direction as well as overseeing their day-to-day activities and fostering a culture of excellence
• Oversee, develop and execute revenue-focused operational marketing strategies from brand awareness, lead generation to retention & growth across all channels (paid, organic, events, etc.)
• Engage Prospects and Customers by utilising community-driven approaches to effectively engage with prospects and existing customers.
• Monitor, analyze, and report on the effectiveness of marketing campaigns, using data-driven insights to optimize performance.
• Collaborate closely with Sales, AM and Product teams to align marketing strategies with overall business goals.
• Manage the marketing budget, ensuring efficient allocation of resources to maximize ROI. </aside>

About you

👉🏻 Some key skills we are looking for:

• Business partnering: you are a marketing expert with a keen understanding of sales and AM challenges, enabling you to deliver tailored solutions to specific target audiences.
• A relation builder: you are the go-to person for building strong relationships with a diverse range of stakeholders.
• Impact-driven: you know how to prioritize your tasks, define key results to achieve, and focus on what matters most
• Strategic Thinking: Strong strategic and analytical skills (you are a number person, data savvy and structured), with the ability to translate data into actionable marketing strategies
• Project Management: Strong organizational skills and the ability to manage multiple projects simultaneously.
• Technical Skills: Proficiency in marketing automation tools, CRM systems, and data analytics platforms.
• Doer mindset: you are not afraid of taking responsibility and getting your hands dirty as we are still a growing organization

Your experience

• You have at least 7-10 years of B2B marketing experience, with 5+ years in revenue or growth marketing role.
• You have a proven experience managing and developing a high-performing marketing team
• You have a proven track record of contributing to revenue growth through integrated marketing initiatives
• You have worked in an international and multicultural context, and you are fluent in both French and English

About the recruitment process

• Visio call with a member of our Talent Acquisition team - 30 minutes
• Visio call with Antoine (VP Sales) - 45 minutes
• Case study presentation (at the office) and live feedback - 1 hour
• Team fit - 1 hour
• Optional - Visio call with company advisor - 30 minutes