Back to jobs

Market Research Project Manager

Leuven, Belgium

 

Are you fascinated by the why behind consumer behavior? Do you find yourself eager to uncover the motivations driving people’s purchasing and consumption decisions, especially in the world of FMCG?

 

If so, this opportunity might be just what you're looking for!

 

As a Market Research Project Manager, you’ll play a key role in answering critical questions for both producers and retailers. Why do consumers behave the way they do? What motivates or prevents them from buying or using certain products? How do they make their decisions?

By delivering actionable insights, you’ll help our clients better understand their customers, shape future marketing strategies and optimize sales performance.

 


What you'll do

  • Manage ad hoc market research projects from start to finish, in close collaboration with consultants.
  • Translate client needs into smart, well-crafted questionnaires and surveys.
  • Coordinate with scripting, fieldwork, and data-processing teams to ensure smooth execution and timely delivery.
  • Turn large volumes of data into clear, client-ready PowerPoint reports that highlight key findings and actionable insights.
  • Maintain regular communication with internal teams and clients throughout the project lifecycle.
  • Continuously evaluate and improve processes to enhance project efficiency and quality.

 


What we’re looking for in you

  • You’re passionate about data, spotting patterns, and understanding consumer behavior, especially in the FMCG and food industry.
  • You recently earned a Bachelor’s or Master’s degree in an economic or psychological field.
  • Ideally, you have 1+ years of experience in ad hoc market research.
  • You’re a strong organizer who ensures all project phases run smoothly and efficiently.
  • You have a solid grasp of statistics and research methodologies.
  • You’re familiar with tools like SPSS or R.
  • You’re a native Dutch or French speaker (essential) – and fluent in English.
  • You’re a hands-on team player who knows when to focus, and when to have fun.

 


What we offer

  • A challenging and rewarding role with opportunities to grow your talents and advance your career.
  • A supportive work environment where collaboration thrives and ideas are valued.
  • A team culture that balances strong teamwork with respect for individual needs, working styles and personal growth.
  • A flexible hybrid work model, combining remote work with time at our modern offices at the Vaartkom in Leuven.
  • A full-time position (40 hours/week) with room to make an impact.

 

#LI_AA1   #LI-AA1

Get to know us better...

YouGov is a global online research company, offering insight into what the world thinks.

 

Life at YouGov

Find out more about our diverse and inclusive environment and values here 

  

Equal Opportunity Employer

As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need.  

  

Data Privacy  

To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy 

 

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf


Select...