Sales Development Representative

Hello, let us introduce ourselves!

We are watchTowr, a VC-backed cyber security startup helping organisations continuously discover vulnerabilities in their Internet-facing attack surface. Cyber security veterans and technical experts, we are obsessed with building cybersecurity technology to help prevent breaches.

With experience informed by years of simulating sophisticated cyber attacks against some of the world's largest organisations, our mission is to enable organisations to continuously understand how an attacker would successfully compromise their business - with cutting-edge Attack Surface Management and Continuous Automated Red Teaming technology.

watchTowr was named within Gartner’s Emerging Tech Impact Radar report in 2023, and is utilised by Fortune 500 and other large enterprises globally. Our research is well-known and respected across the cybersecurity industry, and can be found in various news outlets - while fuelling the watchTowr Platform.

We are a young, high-energy and high-performing team delivering world-class technology to help our clients prevent breaches. We are in a high and aggressive growth phase of our journey, and are excited to continue adding colleagues to join our phorce of nature.

Our vision for offensive security is continuous.

 

Sounds great – what will I do?

Prospecting and Lead Generation

• Conduct research to identify potential clients that align with watchTowr’s target market and ideal customer profile.
• Generate interest in watchTowr’s offerings and qualify leads for handover to the sales team.

Outreach and Engagement

• Develop personalised outreach messages that address customer pain points and align with watchTowr’s value propositions.
• Maintain high volumes of outbound calls, emails, and LinkedIn connections to engage prospects.
• Follow up with potential leads and nurture relationships to progress them through the sales funnel.

Lead Qualification

• Use defined criteria to qualify leads, ensuring they meet watchTowr’s ideal customer profile.
• Conduct discovery conversations to gather insights on lead needs, challenges, and decision-making processes.
• Prioritise and categorise leads based on engagement level and readiness to buy.

CRM and Data Management

• Accurately document all interactions and prospect information in the CRM to maintain an organised and up-to-date pipeline.

Sounds perfect to me, what specifics are you looking for?

• At least 4 years experience in B2B / SaaS sales in the cybersecurity industry in an SDR role.
• Excellent verbal and written communication skills, with the ability to craft clear, engaging, and persuasive messages.
• Skilled in active listening, allowing for more effective conversations and discovery during outreach.
• Demonstrated resilience in managing outreach activities, handling rejections, and following up with prospects.
• Strong organisational skills to manage and prioritise a high volume of prospects and tasks effectively.
• Familiar with CRM software (e.g., HubSpot) and sales enablement tools (e.g., LinkedIn Sales Navigator).
• Able to conduct research to identify relevant prospects and understand their pain points and needs.
• Analytical mindset to assess lead quality and relevance based on defined qualification criteria.

Our Experience

When you join us, you can expect (ok, we kinda expect this from you too):

• A highly motivated, experienced, offensive cyber team that obsesses over our shared mission.
• To be part of a team of outcome-focused problem-solvers.
• An environment of autonomy and creativity to support you to deliver the best work of your life.
• A culture of continuous improvement in the form of learning and growth.