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Business Partner, Marketing

Alpharetta, GA, USA

Veeam, the #1 global market leader in data resilience, believes businesses should control all their data whenever and wherever they need it. Veeam provides data resilience through data backup, data recovery, data portability, data security, and data intelligence. Based in Seattle, Veeam protects over 550,000 customers worldwide who trust Veeam to keep their businesses running. Join us as we move forward together, growing, learning, and making a real impact for some of the world’s biggest brands. The future of data resilience is here - go fearlessly forward with us.

#LI-Remot

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About the Role

This role, Corporate Technology Business Partner, will act as a business process analyst and product owner supporting Veeam’s Marketing capability areas — including Corporate Marketing, Web, Customer Marketing, and Corporate Communications. You will lead the intake, prioritization, and execution of technology solutions across these domains, ensuring that digital tools, platforms, and processes enable measurable outcomes.  
 
This role is ideal for someone who thrives at the intersection of marketing and technology and can translate evolving business needs into structured roadmaps, workflows, and delivered capabilities. There will be some travel a few times a year.

This role is remote within the US, but we are prioritizing candidates based in Eastern time zone for team alignment.

What You’ll Do

  • Own and manage product intake across Marketing functions, helping teams define and refine business needs web experiences, brand initiatives, and internal/external communications 
  • Maintain and prioritize the product backlog across platforms supporting digital marketing, web CMS, marketing automation, asset management, and analytics 
  • Translate marketing business needs into clear requirements and user stories with defined acceptance criteria 
  • Analyze and optimize current-state marketing processes, from campaign planning and lead capture to nurture, scoring, handoff, and reporting
  • Prioritize work based on marketing impact, urgency, business value, and dependencies with Corporate Marketing, Marketing Operations, and Corporate Communications teams 
  • Collaborate with marketing operations, content teams, field marketers, and technical owners of platforms such as AEM, Marketo, and Salesforce
  • Track key KPIs related to campaign performance, platform usage, and process efficiency to inform prioritization and measure success
  • Drive feature adoption by coordinating with enablement, change management, and training teams to support smooth transitions and end-user readiness
  • Act as the voice of the business in agile delivery processes, representing marketing objectives during planning, demos, and retrospectives
  • Continuously refine backlog and roadmap based on data, feedback, and shifting marketing strategies 

What You’ll Bring

  • 5+ years of experience in a role involving product ownership, business analysis, or marketing technology enablement
  • Business Domain Knowledge – Strong understanding of B2B marketing functions, including content marketing, web, and brand communications
  • Demonstrated ability to define and manage a product backlog, write user stories, and deliver iteratively using agile methods
  • Stakeholder Engagement & Influence – Build credibility with senior marketers, creative teams, digital teams, and technical partners
  • Process Analysis & Optimization – Capable of streamlining campaign ops, marketing workflows, and cross-functional execution processes
  • Business Capability Management – Understands the evolution of key marketing capabilities and how tech can support maturity
  • Facilitation & Communication – Leads conversations that align business goals and technical constraints; documents clearly and communicates effectively
  • Familiarity with enterprise tech platforms supporting digital experience, marketing AI implementations, or marketing communications  
  • Experience managing backlogs and agile delivery using Jira, Aha!, Confluence, or similar tools 

Bonus Skills

  • Certifications such as CSPO, SAFe PO/PM, CBAP, or marketing technology platforms (e.g., Adobe Experience Manager) are a plus
  • Data Analysis & KPI Development – Works with marketing analytics and ops teams to define and track campaign metrics, lead flow benchmarks, and platform ROI
  • Prior experience supporting web properties or brand/comms initiatives is strongly preferred 

Technical Stack

  • Familiarity with marketing and web technology platforms, including AEM, Salesforce, Drupal, Workfront, Uberflip, or equivalent
  • Skilled in mapping marketing processes and documenting requirements using tools like Lucidchart, Visio, or Miro
  • Familiar with marketing KPIs and funnel metrics such as MQL, SQL, pipeline attribution, email performance, and digital engagement
  • Able to contribute to and optimize integration points across CRM, marketing automation, CMS, asset libraries, and analytics platforms
  • Proficient in basic data interpretation and supporting dashboard/reporting needs from platforms like Salesforce, Tableau, or Google Analytics 

What you'll get

  • Unlimited paid time off, 12 paid holidays, plus 4 extra global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares
  • Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
  • Medical, dental, and vision coverage starting on your first day
  • Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program
  • 401(k) retirement plan with company matching contributions
  • Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
  • AirVet: 24/7 virtual veterinary care at no cost
  • Legal services, identity protection, and supplemental health insurance options
  • Tax-advantaged spending accounts for healthcare, dependent care, and commuting
  • Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning

 

Compensation Transparency

Veeam is committed to pay transparency and equitable compensation. For this role, the compensation range below reflects the expected total target compensation (TTC), inclusive of base pay and a competitive performance-based bonus. For roles with a commission plan, the compensation range represents On Target Earnings (OTE), which includes base salary plus variable commission. When determining compensation, Veeam takes into consideration factors such as experience, education, skills, and geographic zone. Offers are typically made below the midpoint of the range.

In addition to compensation, Veeam provides a comprehensive benefits package, including health coverage, retirement plans, and unlimited time off.

U.S. Geographic Zones & Compensation Ranges (TTC / OTE)

Zone 1: San Francisco Bay Area, New York City Boroughs

$167,400 - $310,900 USD

Zone 2: Washington, California (excluding San Francisco Bay Area)

$153,500 - $285,000 USD

Zone 3: Texas, Illinois, North Carolina, Colorado, Massachusetts, Pennsylvania, Virginia, Oregon, Nevada, Hawaii, New York (excluding NYC boroughs); Sales roles located in Georgia, Ohio, and Arizona

$139,500 - $259,000 USD

Zone 4: All other US locations

$121,400 - $225,300 USD


Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

Please note that any personal data collected from you during the recruitment process will be processed in accordance with our Recruiting Privacy Notice.  

The Privacy Notice sets out the basis on which the personal data collected from you, or that you provide to us, will be processed by us in connection with our recruitment processes. 

By applying for this position, you consent to the processing of your personal data in accordance with our Recruiting Privacy Notice.

By submitting your application, you acknowledge that the information provided in your job application and any supporting documents is complete and accurate to the best of your knowledge. Any misrepresentation, omission, or falsification of information may result in disqualification from consideration for employment or, if discovered after employment begins, termination of employment.

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