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Sr. Manager Global Partner Excellence (Central or Eastern Timezone)

Remote, United States

Veeam, the #1 global market leader in data resilience, believes businesses should control all their data whenever and wherever they need it. Veeam provides data resilience through data backup, data recovery, data portability, data security, and data intelligence. Based in Seattle, Veeam protects over 550,000 customers worldwide who trust Veeam to keep their businesses running. Join us as we move forward together, growing, learning, and making a real impact for some of the world’s biggest brands. The future of data resilience is here - go fearlessly forward with us.

We are seeking a dynamic, results-driven Sr. Manager, Global Partner Excellence to join our Global Partner Marketing team. In this highly visible and strategic role, you will serve as a trusted advisor and right hand to the Sr. Director Global Partner Marketing, providing expertise in partner marketing trends, best practices, and innovative approaches to drive measurable success across our partner ecosystem. You will be accountable for leading partner marketing program development and execution, driving partner lifecycle optimization, and leveraging analytics to inform strategic growth decisions. The ideal candidate will own key elements of our global partner success strategy, with a particular focus on driving partner-led enterprise wins, scaling our ecosystem across all major partner segments and distributors, and collaborating with internal alliances to extend protection into cloud, containers, and key hypervisor workloads. 

Responsibilities: 

  • Define, implement, and continuously optimize the global partner success and marketing strategy, ensuring partner engagement, activation, retention, and long-term value realization—especially in the enterprise segment. 
  • Identify and drive strategic growth initiatives across partner tiers, business models, and regions, leveraging analytics to uncover new opportunities and optimize performance. 
  • Lead the formulation and execution of enterprise go-to-market (GTM) strategies for partner marketing, including offers and programs tailored for cloud marketplaces. 
  • Drive cross-sell and up-sell product growth strategies within the partner ecosystem, maximizing both breadth and depth of partner engagement. 
  • Design and execute initiatives focused on increasing the frequency and yield of partner activities (FRY)—boosting transaction volume and maximizing revenue per partner. 
  • Act as the “Voice of the Partner” and feedback loop, informing strategic direction and continuous improvement. 
  • Act as a liaison between the Commerce Strategy (Partner), Partner GTM, Alliances, and Geo partner internal marketing teams — ensuring alignment on enterprise growth goals and marketing priorities. 
  • Collaborate with Distribution & Aggregation teams to accelerate mid-market and enterprise velocity through scalable GTM motions. 
  • Work closely with hyperscaler and public cloud alliance managers to unlock co-selling and co-marketing plays and next-gen infrastructure providers. 
  • Partner with the BI and partner operations team to drive measurement, evaluation, and reporting for all partner ecosystem marketing investments , programs, and activities 
  • Leverage marketing analytics and partner performance data to make strategic growth decisions, optimize campaign effectiveness, and maximize marketing ROI. 
  • Identify friction in the partner journey and drive resolution through process improvement and tooling recommendations. 

Requirements: 

  • 5–7+ years of hands-on experience managing partner/channel programs in software, SaaS, or IT 
  • Demonstrated success working with complex partner ecosystems, including resellers, distributors, service providers (CSPs and MSPs), aggregators, alliances, GSIs, and hyperscalers 
  • Proven ability to build and execute data-driven partner strategies with measurable business impact 
  • Experience formulating and implementing enterprise GTM strategies for partner marketing 
  • Practical experience developing and scaling partner programs or offers for cloud marketplaces 
  • Experience leveraging artificial intelligence (AI) or machine learning tools and technologies to enhance partner marketing programs, campaign targeting, data analysis, or business decision-making 
  • Strong track record of driving cross-sell and up-sell product growth strategies within partner ecosystems 
  • Demonstrated expertise in designing and executing initiatives to increase Frequency and Yield of partner activities (FRY), such as boosting transaction volume and maximizing revenue per partner 
  • Advanced analytical skills, with the ability to interpret, analyze, and present complex data sets 
  • Cross-functional collaboration skills, with the ability to influence and align diverse teams across sales, marketing, product, alliances, and operations 
  • Excellent written and verbal communication skills, with experience presenting to executives and external partners 
  • Proficiency with CRM and PRM systems (e.g., Salesforce, partner portals) 
  • Experience with analytics and dashboard tools (e.g., Power BI, Tableau, Excel) 

#remote #LI-TS1

 

The salary range posted is On Target Earnings (OTE), which is inclusive of base and variable pay. When making an offer of employment, Veeam will take into consideration the candidate’s expectations, experience, education, scope of responsibility for the role, and the current market demands.

United States of America Pay Range

$155,100 - $221,600 USD

Veeam Software is an equal opportunity employer and does not tolerate discrimination in any form on the basis of race, color, religion, gender, age, national origin, citizenship, disability, veteran status or any other classification protected by federal, state or local law. All your information will be kept confidential.

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