Back to jobs

SFMC Developer

Gurugram

Who we are

We are an organisation that exists to drive progress. That's the “red thread” that connects everyone at The Economist Group (TEG). Our businesses share a devotion to innovation, independence and rigour in their fields of expertise. We empower people to understand and tackle the critical challenges and changes facing the world. Our analytical rigour, global expertise and evidence-based insights enable individuals and organisations to make sense of these shifts and chart a course through them.

We deliver analysis and insights in many formats to subscribers and clients in 170 countries through our four businesses, The Economist, Economist Impact, Economist Intelligence and Economist Education, which uphold our global reputation for excellence and integrity. 


 

The Economist is a leading source of analysis on international business and world affairs. We deliver our information through a range of formats, from newspapers and audio to conferences and electronic services. What ties us together is the objectivity of our opinion, the originality of our insight and our advocacy of economic and political freedom around the world.

 

Within the Economist group, we are in a fortunate situation where we have a thriving B2C circulation business and a growing B2B business, including media, content, event, subscription and consulting. 

 

We are looking for a Salesforce Marketing Cloud Developer to join the team responsible for the development, maintenance and administration of the marketing tech stack, centred on the salesforce ecosystem. We work with business owners in marketing and product to deliver scalable, innovative and future-proofed solutions, helping the group realise maximum value from their marketing technology investments.

 

How you will contribute:

 

  • Developing solutions end-to-end in-line with business requirements and development principles.
  • Contributing to technical solution design.
  • Liaising and collaborating with marketing and product colleagues to help them get the most out of marketing technology.
  • Identifying and delivering on training needs amongst end-users.
  • Documenting technical designs, training resources and key engineering decisions.
  • Presenting solutions to the wider business and senior leadership.
  • Working with QA engineers to make sure quality requirements are met and acceptance criteria satisfied.
  • Recommending appropriate marketing tech enhancements and keeping on top of innovations within the marketing automation space.
  • Participating in team retros and making recommendations regarding ways of working.
  • Adhering to security and data governance principles.
  • Adhering to development principles regarding security, resilience and performance.
  • Occasionally responding to out-of-hours support requests.

 

The ideal skills for the role are:

 

  • Salesforce Marketing Cloud Email Specialist Certification desired.
  • Salesforce Marketing Cloud Administrator or Developer Certification desired.
  • Advanced knowledge of Salesforce Marketing Cloud, including:
    • Journey builder
    • Email studio
    • Automation studio
    • Contact builder
    • SFMC connector
    • Mobile studio.
    • Advertising studio.
    • Marketing Cloud data architecture.
    • Marketing Cloud administration.
  • Advanced HTML and CSS for email.
  • Advanced AMPscript.
  • Advanced SQL.
  • Experience with email render testing.
  • An understanding of Salesforce CRM.
  • Understanding of email deliverability and the infrastructure that impacts deliverability.
  • Experience working across multiple teams, managing stakeholder expectations and delivering to deadlines.

#LI-Hybrid 


AI usage for your application

We are an innovative organisation that encourages the use of technology. We recognise that candidates may utilise AI tools to support with their job application process. However, it is essential that all information you provide truthfully and accurately reflects your own experience, skills, and qualifications.


What we offer

Our benefits package is designed to support your wellbeing, growth, and work-life balance. It includes a highly competitive pension or 401(k) plan, private health insurance, and 24/7 access to counselling and wellbeing resources through our Employee Assistance Program.

We also offer a range of lifestyle benefits, including our Work From Anywhere program, which allows you to work from any location where you have the legal right to do so for up to 40 days per year. In addition, we provide generous annual and parental leave, as well as dedicated days off for volunteering and even for moving home.

You will also be given free access to all The Economist content, including an online subscription, our range of apps, podcasts and more.

Create a Job Alert

Interested in building your career at The Economist Group? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf


Select...
Select...
Select...

If you have answered yes to the above question, you may be required to submit a copy of the agreement prior to the receipt of any offer of employment.

Select...
Select...

Further information about how your personal data is going to be processed by the Economist Group according to our privacy policy can be found here.


India Demographic Questions

At The Economist Group, we are committed to building an inclusive workplace for all. By sharing the following information, you help us to understand the impact of our efforts and continue to make progress.

Providing this information is voluntary and will not affect how your application is considered. Any details you share are stored separately from your application, with safeguards in place to ensure confidentiality and data security. Hiring managers and recruiters do not have access to this information at an individual level.

Where appropriate, we may use anonymised data for reporting purposes or to meet statutory requirements in your location.

Select...
Select...
Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in The Economist Group’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.