Head of Data, Insights, & Measurement

About Teads

Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 30+ countries.

For more information, visit www.teads.com.

About the opportunity 

We are seeking an experienced and strategic FR & BE Head of Data, Insights, and Measurement to lead our data, consumer insight and measurement initiatives. This role is responsible for driving insight-led strategies, managing a team, and supporting commercial growth by leveraging our internal data assets and 3rd party research. 

The successful candidate will be instrumental in shaping Teads' data-driven strategies for planning, measurement, activation, and predictive methodologies, as well as driving thought leadership in these areas in France  and Belgium and beyond.

What will you do?

• Lead data, insights, and measurement efforts across the France and Belgium markets, including both domestic and international research initiatives.
• Manage and develop a French-based team, including an Insights Manager  and 2 interns
• Oversee all research and data functions for the French client portfolio, ensuring high-quality execution and actionable insights.
• Manage and allocate the research budget effectively.
• Oversee the pre-sales process, leveraging consumer insights and audience data to support client briefs and commercial opportunities.
• Establish and maintain processes for client and project prioritisation, ensuring efficient use of resources.
• Develop and communicate the research roadmap, aligning with commercial priorities.
• Support the commercial team in utilising research and data to win business and maximise deal value.
• Represent the company externally through thought leadership, speaking engagements, and industry events.
• Produce thought leadership content and case studies from successful research projects.
• Collaborate with marketing to develop research and data-driven sales collateral and PR initiatives.
• Build learning agendas for key strategic clients, ensuring data-driven decision-making.
• Coach and develop the team, fostering professional growth and capability-building.

What will you bring to the team?

• Your skills and experiences:
  • 10+ years of experience in relevant roles (e.g. research agency, media agency, media vendor and/or media measurement provider).
  • Strong understanding of digital media measurement and the programmatic advertising ecosystem, including DSPs, DMPs and SSPs.
  • Expertise in audience measurement principles and experience with key vendors (e.g., Medaimetrie, Nielsen DAR).
  • Hands-on experience with profiling tools such as GWI or similar.
  • Knowledge of attention measurement methodologies and their role in advertising effectiveness.
  • Understanding of how cookie deprecation is impacting digital measurement and targeting.
  • Proficiency in Excel (analytics functions, formulas) and PowerPoint (storytelling and data visualisation).
  • Experience using BI platforms (e.g., Tableau, Looker) to derive insights.
  • Proven leadership experience in managing and growing teams.
  • Experience in consumer data capture and analysis to inform media planning strategies.
  • Strong understanding of the agency media buying process, including collaboration with strategists, planners, and activation teams.
  • Omnichannel/Multichannel experience is essential.
  • Proficiency in French and English is mandatory.
• Personal attributes:
  • Proactive, solution-driven mindset with a flexible and creative approach to problem-solving.
  • Strong client service ethos with a consultative approach to research.
  • Excellent interpersonal skills with the ability to collaborate across teams, time zones, and stakeholders.
  • Strong storytelling ability—capable of transforming raw data into meaningful insights that address key business challenges.
• You connect with our values:
  • Relentless Customer Focus: You put customers at the heart of everything, building strong relationships, understanding customers needs, and making decisions that keep their perspective front and center.
  • Act Today, Not Tomorrow: You make smart decisions quickly, prioritize action over perfection, and keep things moving forward, even when things aren’t 100% clear.
  • Obsess About Outcomes: You’re outcome-driven, take ownership of your results, and work through challenges to deliver what really matters.
  • Evolve Through Change: You’re adaptable, curious, and see change as a chance to learn and improve. You evolve your skills to keep up and push ahead.
  • Human-driven, Powered by AI: While we use AI to drive performance, it’s our people who make the real difference. You bring empathy, collaboration, and a love of learning to everything you do.

Why Join Us?

This role offers the opportunity to shape the data and insights strategy for a leading ad tech business in France, working at the intersection of research, technology and commercial growth. If you are passionate about leveraging data to drive business impact and have a proven track record in media measurement, we’d love to hear from you!

We care about you 

• Security & Savings: Attractive package providing financial peace of mind, including competitive compensation, profit-sharing, daily meal vouchers (Swile), family health insurance (Alan), and a personalized relocation package (if needed).
  
  
• Career Development: Continuous investment in our employees’ skills: in-house and external training.
  
  
• Life Balance: A well-balanced work-life for our employees is one of our top priorities: 35+ days off per year, hybrid work (2-3 days remote work per week, more is open to discussion), fully covered parental leave, and reserved daycare places.
  
  

Please submit your CV in English.

Life at Teads

At Teads, we don’t just offer new roles - we blend creativity, technology, and data to shape the future of media. You’ll work with smart humans, meaningful brands, and cool tools, all while helping redefine how advertising works in a world that demands more transparency, better insights, and smarter strategies.

As a Teadster, you’ll play a critical role in shaping our future success in the region. Here’s why Teads stands out:

• We've merged two open internet category leaders—Outbrain and Teads—to create the ‘new’ Teads, a unified omnichannel platform that drives results from branding to performance across all screens, including CTV, mobile, and web.
• As part of our team, you’ll thrive in a collaborative and forward-thinking environment that fosters innovation, creative problem-solving, and continuous learning.
• Teads is committed to your success, offering the support, tools, and development opportunities you need to excel in your role.

Our company culture is welcoming, dynamic, diverse, global, and built on top performance.

Teads is an equal employment opportunity employer and committed to diversity and inclusion at all stages of recruitment and employment.

Our team is made up of individuals who are approachable, resourceful, passionate, and proactive. We foster a sense of belonging through our Employee Resource Groups – employee-led groups in which we debate topics and drive change: environmental, women empowerment, charitable initiatives to diversity, equity, and inclusion, you’ll be able to share your passions with likeminded people.