Marketing Manager

About Teads

Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 30+ countries.

For more information, visit www.teads.com.

About the opportunity 

• Teads has an opportunity for a Marketing Manager who is passionate about technology, innovation and online advertising to join our APAC marketing team from our Hong Kong/Taipei office.

  This role will be responsible for the development and execution of the Teads brand in North Asia - China, Hong Kong, Taiwan - including being responsible for the communication and marketing initiatives to broaden our visibility within the North Asian market. The role will be directly responsible for ensuring Teads achieves strong commercial success while expanding its brand presence and visibility.
  
  As North Asia (NA) Marketing Manager, you will report to the Japan, Korea and North Asia Marketing Director based in Tokyo. The successful candidate will shape the marketing and communication strategy for Teads NA and should be prepared to take on a hands-on approach supporting a variety of projects.

What will you do?

• Work closely with your manager and business stakeholder on the local budget including forecasting and tracking;
• Lead end-to-end event management for both owned and sponsored events, from initial concept and venue sourcing to contract negotiation, budget management, and post-event analysis. Manage all event logistics, including creating and distributing branded materials and swag, and ensuring brand identity is preserved across all event touchpoints;
• Collaborate closely with cross-functional teams, including Design, Procurement, Finance,Sales and Publisher to ensure seamless execution and brand consistency;
• Drive the creation of world-class marketing communications for Teads NA across our brands/advertisers and agency clients and our publisher portfolio including newsletters, campaign management and social posts;
  • • Aligning with the global team on leveraging central content and localising where it makes sense
    • Working with the commercial team on any sales materials required
    • Providing a full year strategy on third party partnerships and budget requirements
    • Owning the case study process end-to-end and ensuring content is promoted effectively using internal and external channels
    • Tracking impact and results of all content produced and providing regular reporting to Senior Marketing Director to be leveraged in central marketing comms including QBRs, Townhalls and Internal Newsletters
• Own the NA Award process including;
  • • • Defining key moments across the calendar year
      • Reviewing suitable categories and drafting award entries
      • Collaborating​ with the global team and the intelligence team on suitability 
• Work closely with the local PR agency on a communication strategy including thought leadership, press releases and comment opportunities;
• Align with key stakeholders such as the sales, marketing and publisher orgs to ensure marketing collateral and content is fit for purpose;
• Consult with the wider team on suitable content across key activation points including Converge events; vertical events, industry events and agency activations involving;
  • • Aligning the global and the North Asia plan with proactive and suitable recommendations
    • Ensuring decks are up-to-date with relevant data and messaging
    • Briefing speakers when required

We are looking for a passionate self-starter who is enthusiastic about marketing, able to manage multiple projects and ideally with a strong understanding of the AdTech industry.

What will you bring to the team?

• Bachelor’s degree required
• 5+ years of professional experience, working in B2B marketing with the ability to demonstrate knowledge of a broad range of communication activities – media, websites, publications, marketing, social media and events;
• Strong experience in event management, demonstrating the ability to manage complex projects with multiple stakeholders;
• Strong verbal and written communication skills including preparing press releases and marketing communications  in an advertising environment;
• Experience working with stakeholders of all levels including senior leadership and expertise supporting and enabling a sales organisation;
• Excellent spoken and written English and Mandarin;
• Proficiency in Excel (functions, VLOOKUP, Pivot), CRM systems (HubSpot, Splash, etc.), and social media marketing;
• Proven to be a proactive and diligent self-starter with an ability to coordinate and prioritise, utilising resources effectively;
• Excellent organisational skills with very high attention to detail;
• Strong interpersonal skills, including the ability to influence across the organisation and externally

• Preferred Qualifications

  • Creative flair to bring fresh ideas and marketing campaigns from inception through to delivery;
  • Ability to work on a diverse range of tasks at the same time under pressure and in a non-precious way;
  • Experience working with senior marketers at agencies and global brands and expertise supporting and enabling a sales organisation an advantage;
  • Experience working with social media platforms, such as LinkedIn an advantage;
  • Knowledge of the AdTech industry;
    
    
• You connect with our values:
  • Relentless Customer Focus: You put customers at the heart of everything, building strong relationships, understanding customers needs, and making decisions that keep their perspective front and center.
  • Act Today, Not Tomorrow: You make smart decisions quickly, prioritize action over perfection, and keep things moving forward, even when things aren’t 100% clear.
  • Obsess About Outcomes: You’re outcome-driven, take ownership of your results, and work through challenges to deliver what really matters.
  • Evolve Through Change: You’re adaptable, curious, and see change as a chance to learn and improve. You evolve your skills to keep up and push ahead.
  • Human-driven, Powered by AI: While we use AI to drive performance, it’s our people who make the real difference. You bring empathy, collaboration, and a love of learning to everything you do.

#Ly-hybrid

Please submit your CV in English.

Life at Teads

At Teads, we don’t just offer new roles - we blend creativity, technology, and data to shape the future of media. You’ll work with smart humans, meaningful brands, and cool tools, all while helping redefine how advertising works in a world that demands more transparency, better insights, and smarter strategies.

As a Teadster, you’ll play a critical role in shaping our future success in the region. Here’s why Teads stands out:

• We've merged two open internet category leaders—Outbrain and Teads—to create the ‘new’ Teads, a unified omnichannel platform that drives results from branding to performance across all screens, including CTV, mobile, and web.
• As part of our team, you’ll thrive in a collaborative and forward-thinking environment that fosters innovation, creative problem-solving, and continuous learning.
• Teads is committed to your success, offering the support, tools, and development opportunities you need to excel in your role.

Our company culture is welcoming, dynamic, diverse, global, and built on top performance.

Teads is an equal employment opportunity employer and committed to diversity and inclusion at all stages of recruitment and employment.

Our team is made up of individuals who are approachable, resourceful, passionate, and proactive. We foster a sense of belonging through our Employee Resource Groups – employee-led groups in which we debate topics and drive change: environmental, women empowerment, charitable initiatives to diversity, equity, and inclusion, you’ll be able to share your passions with likeminded people.