Sponsorship Lead
It’s an exciting time to join Superbet, we’re entering new markets, developing new technologies, and moving step by step towards our goal of exciting the world. As our business grows, the number of exciting people initiatives grows with it, and we’re looking for a new colleague to partner with our team to bring these to life.
We are seeking a dynamic and results-driven Sponsorship Lead to manage and execute our sponsorship portfolio in Greece. This role will oversee all sponsorship activities with partnered teams, ensuring maximum visibility, engagement, and return on investment. The ideal candidate has a strong background in sports marketing, partnership management, and event activation, with excellent organizational and communication skills.
What you will be doing :
- Sponsorship Management:
- Lead the day-to-day management of sponsorship agreements with clubs, leagues, and sports organizations in Greece.
- Ensure contractual rights and obligations are fully delivered and optimized.
- Activation & Execution:
- Plan, coordinate, and execute all sponsorship activations with sponsored teams (stadium branding, digital activations, hospitality, fan engagement, PR campaigns).
- Work closely with creative, digital, and event agencies to deliver high-quality activations.
- Monitor and evaluate performance of activations to maximize impact.
- Stakeholder Relations:
- Serve as the main point of contact for clubs, rights holders, and external partners in Greece.
- Collaborate with internal teams (marketing, PR, social media, and legal) to ensure consistent brand representation.
- Reporting & Analysis:
- Track sponsorship performance, prepare post-activation reports, and provide insights for continuous improvement.
- Monitor competitor activity and market trends in sports sponsorships.
We are looking for someone who has:
- Bachelor’s degree in Marketing, Business, Sports Management, or related field (Master’s degree a plus).
- 5+ years of experience in sponsorship management, brand partnerships, or sports marketing.
- Proven track record of delivering sponsorship activations with sports teams or major events.
- Strong negotiation, relationship-building, and project management skills.
- Excellent communication in Greek and English (both written and verbal).
- Ability to work independently, manage multiple projects, and travel as needed.
About Superbet Group
Superbet is a global tech and entertainment company committed to delivering thrilling, technology-driven, sports betting and gaming experiences to millions of customers worldwide. Established in 2008, in Romania, the Group operates in over 12 countries, with key markets in Romania, Belgium, Poland, Serbia, and Brazil.
Superbet’s ambitious growth strategy currently focuses on expanding across Europe and Latin America while delivering immersive customer experiences and redefining ways to connect with its audience. Across international markets, the Group’s global expansion strategy is driven by innovation, responsible technology, and a passion for supporting iconic sports clubs and athletes.
Global Recognition and Standards
In 2019, Blackstone Inc., the world’s largest private equity firm, recognized Superbet’s vision and achievements with a strategic minority investment of €175 million. In 2025, the company further strengthened its financial position through a 1.3 billion Euro refinancing agreement, reinforcing its partnerships with Blackstone and certain funds and accounts managed by HPS Investment Partners, paving the way for an accelerated global growth.
As a leader in compliance and best practices, Superbet Group is an active member of the International Betting Integrity Association (IBIA) and the European Betting & Gaming Association (EGBA).
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