Senior Brand Manager

It’s an exciting time to join Superbet, we’re entering new markets, developing new technologies, and moving step by step towards our goal of exciting the world. As our business grows, the number of exciting people initiatives grows with it, and we’re looking for a new colleague to partner with our team to bring these to life.

Our brand is one of our biggest strategic differentiators and at Superbet we pride ourselves on standing apart from the status quo. We’ve built an outstanding and innovative product experience and strive to always offer a best-in-class customer centric proposition in all our markets– in short, we’re committed to exceeding our customers' expectations and elevating their entire sport experience. 
 
We’re looking for a seasoned Senior Brand Manager to join the team in Brazil and ensure we land our brand proposition with impact and consistency.  

*Please submit your CV in English*

We are looking for someone who :

• At least 10 years in a brand role within in a fast-paced environment, regulated market company such as gambling, fintech or drinks. Ideally with online and multichannel experience.
• Interest in football is a key differentiator. Must understand the dynamics between clubs and fans.
• A track record of ownership of successful brand campaigns and brand activations of large-scale multichannel campaigns.
• Solid experience on project management end-to-end.
• Experience managing agencies and delivering clear creative feedback is key.
• Experience working with media partners is advantageous.
• Experience in a global business with a central/local dynamic is highly desirable.
• Creative thinking and attention to detail.
• You’ll be highly organized and comfortable managing multiple priorities and timelines under pressure.
• Outstanding communication skills in Brazilian Portuguese and English; Spanish is a plus.
• Bachelor's degree in communications, marketing, or similar; Master’s in related fields is desirable. 

What you'll be doing:

• You’ll lead local brand efforts and act as brand guardian, working closely with all local marketing teams including Media, Social, PR, and Sponsorships to ensure all  external communications are executed in line with brand guidelines and align to our agreed strategy.  
• Guarantee all brand campaigns, stunts and content are based on consistent storytelling to generate engagement with sports and entertainment fans.
• Work with the group global brand team to ensure central brand campaigns are localized for maximum market relevance.
• You’ll work closely with the sponsorship and partnerships team to ensure our sponsorships, ambassadors and partners are aligned to the agreed frameworks and always serve to elevate our brand in the market.
• Manage relationship with external creative agency and in-house agency, optimizing processes and efficiency. 

About Superbet Group

Superbet is a global tech and entertainment company committed to delivering thrilling, technology-driven, sports betting and gaming experiences to millions of customers worldwide. Established in 2008, in Romania, the Group operates in over 12 countries, with key markets in Romania, Belgium, Poland, Serbia, and Brazil.

Superbet’s ambitious growth strategy currently focuses on expanding across Europe and Latin America while delivering immersive customer experiences and redefining ways to connect with its audience. Across international markets, the Group’s global expansion strategy is driven by innovation, responsible technology, and a passion for supporting iconic sports clubs and athletes.

Global Recognition and Standards

In 2019, Blackstone Inc., the world’s largest private equity firm, recognized Superbet’s vision and achievements with a strategic minority investment of €175 million. In 2025, the company further strengthened its financial position through a 1.3 billion Euro refinancing agreement, reinforcing its partnerships with Blackstone and certain funds and accounts managed by HPS Investment Partners, paving the way for an accelerated global growth.

As a leader in compliance and best practices, Superbet Group is an active member of the International Betting Integrity Association (IBIA) and the European Betting & Gaming Association (EGBA).