Senior Product Marketing Manager - Partnerships

Stenn is one of the leading FinTechs in Europe and a category leader in the verticals and markets it operates in. Founded in 2015, Stenn’s purpose is to connect international SMEs to the global financial system, helping to bridge a reported $3.6 trillion (USD) financing gap through a fast, simple online platform. To date, Stenn has enabled over $18 billion (USD) of finance to SMEs in 3 verticals and 4 markets, with capital provided by several blue-chip banks and institutional fund managers across the globe. 

Rapid expansion continues at Stenn, as under-served SMEs seek financing solutions to manage significant macroeconomic and supply chain disruption; and this follows our $50 million Series A fundraise in 2022, valuing Stenn at $900 million.

Our HQ is in London with employees across the globe, including the USA, Europe and China. We are made up of diverse, highly skilled professionals who work in an innovative way to develop and drive our business further. Our people are empowered to work autonomously through a trusting leadership style which encourages learning.

The Role:

We’re seeking a talented B2B Senior Product Marketing Manager with a passion for fintech, partnerships and financial products. The ideal candidate will have experience in a similar-sized, scale-up business, and will have actively driven success in regards to supporting a partnership strategy that creates benefits for strategic partners, while accelerating revenue growth.   

As the first Stenn product marketer focused on partnerships, you will support our global go-to-market (GTM) teams and drive strategic initiatives to accelerate Stenn’s growth through introducer, broker, and referral partners in key markets including the U.S., India, China, and the U.K. You will report to the Head of Product Marketing who is based in London.

 

Responsibilities:

• Partner marketing strategy: Working closely with partner marketing and sales, put together Ideal Partnership Profiles (IPPs) to drive strategic focus in our key markets. Support strategic partnership activity by crafting and delivering collateral and training, focused on Stenn’s financial products, to help drive success.
• Partnership support: Collaborate with sales and partner marketing to support the identification and onboarding of new introducer, broker, and referral partners across key markets. Help implement global strategies to support and nurture existing partnerships.
• Positioning and Messaging: Craft compelling value propositions and key messaging frameworks, tailored to our partners, to ensure consistent and accurate communication across all channels. 
• Launch Strategy: Develop, adapt and execute comprehensive product launch plans for finance products, with a focus on ensuring that partners know how to position and message correctly to their target customers.
• Content and Campaign development: Oversee the creation of high-quality partnership campaigns and content that drive partner acquisition, better relationships and ultimately increasing volumes of partner qualified leads.   
• Market Insights and Competitive Intelligence: Stay informed about industry trends, partnership developments, competitive landscape, and regulatory changes in the fintech and finance markets. Use these insights to help refine partnership strategy.
• Leadership and Cross-functional Collaboration: Work closely with product and GTM teams to educate or answer questions on partnership activities. Be a key spokesperson on our partnership strategy. Collaborate with other departments such as product management, customer success, and legal to ensure seamless execution of partnership strategies.

 

Qualifications:

• Product Marketing experience: Minimum of 3 years experience (ideally 5 years) in B2B SME product marketing to founders/CEOs and senior finance professionals, with proven examples of success.
• Financial partnership experience: Have clear examples of supporting and driving successful partnership strategy in B2B finance. Ideally have worked with introducer, broker and referral partners and know how to build strong relationships. 
• Industry experience: Ideally, have good knowledge and/or working experience of trade finance and other alternative-to-bank solutions. At a minimum, possess the ability and desire to learn quickly.
• Launch experience: Played a key role in managing and delivering supporting content in regards to product launches, know how to get things done, measure success and drive execution
• Regional experience: Ideally have experience or at least knowledge of how to support a partnership strategy in the U.S, India, China and the U.K. 
• Fintech experience: An understanding of the complex sales and buyer journeys in relation to finance and Fintech platforms. Preferably with experience in product-led growth.
• Analytical and Communication skills: Strong analytical skills to make data- driven decisions. Excellent written and verbal communication skills, crucial for crafting messaging and working with partners.
• Education: Bachelor’s degree in Marketing, Business Administration, Economics, or related field. MBA or advanced qualifications in product marketing preferred.

 

At Stenn, we believe that every team member deserves to feel like they belong. We foster a culture of inclusivity, respect, and collaboration where everyone's unique perspectives are valued. Join us and be part of a team where you can thrive and grow, both professionally and personally.

 

We appreciate the support recruitment agencies can provide, however our in-house team do not require any 3rd party assistance at this time. 

We appreciate the support recruitment agencies can provide, however our in-house team do not require any 3rd party assistance at this time. 

At Stenn, we believe that every team member deserves to feel like they belong. We foster a culture of inclusivity, respect, and collaboration where everyone's unique perspectives are valued. Join us and be part of a team where you can thrive and grow, both professionally and personally.