Regional Director Yorkshire & The Humber

Attributed Skills for a Regional Director – Reform UK

1. Leadership & Strategic Thinking

   • Ability to lead and inspire diverse teams

   • Capacity to develop and implement regional strategies in line with national goals

2. Political Acumen

   • Strong understanding of UK political structures and electoral processes

   • Insight into local and national political dynamics

3. Campaign Management

   • Proven experience in planning and executing political campaigns

   • Ability to coordinate resources, messaging, and logistics effectively

4. Volunteer Management

   • Skilled in recruiting, motivating, and managing volunteers

   • Experience dealing with varying personalities and levels of commitment

5. Communication Skills

   • Excellent written and verbal communication

   • Confident public speaker and spokesperson for the party at local events

6. Interpersonal Skills

   • Ability to build strong relationships with branch officers, members, and the public

   • Conflict resolution and diplomacy in dealing with sensitive or complex issues

7. Organisational & Time Management

   • Ability to manage multiple priorities and deadlines

   • Strong attention to detail and administrative competence

8. Problem Solving & Decision Making

   • Quick, sound judgement under pressure

   • Capable of finding practical solutions to unexpected challenges

9. Adaptability & Resilience

   • Comfortable working in a fast-paced, ever-changing political environment

   • Maintains composure and focus under stress

10. Technological Proficiency

• Competent with digital tools (email, CRM systems, social media, campaign platforms)

• Willingness to learn and adapt to party systems like Reform Pro

Additionally

Regional Knowledge

• Deep understanding of the region, including its constituencies, demographics, and political concerns

• Established local networks or the ability to quickly develop them

Commitment to Party Values

• Demonstrated alignment with Reform UK’s mission and values

• Willingness to act as a role model for party standards and behaviour

Key Responsibilities

• Provide complete oversight and accountability for managing the regional branch network, ensuring adherence to the Branch Rules.
  
  
• Ensure that branches have access to the required IT infrastructure.
  
  
• Ensure that branches are confident using the IT infrastructure provided.
  
  
• Ensure that branches maintain up-to-date records of branch officers on Reform Pro.
  
  
• Ensure that branches are actively fundraising to support effective campaigning.
  
  
• Ensure branches are adhering to directives issued by Reform HQ.
  
  
• Ensure branches are monitoring for potential by-elections in their area.
  
  
• Ensure branch officers and activists attend any training sessions organised by HQ where required.
  
  
• Provide ongoing daily support to branch officers as and when requested.
  
  
• Ensure branches are operating in compliance with the Branch Rules.
  
  
• Ensure reporting from branch chairs is completed.
  
  
• Ensure all electoral registers are collected and up-to-date.
  
  
• Provide the National Director with regular reports on branch performance and progress.
  
  
• Promptly escalate any issues faced by the branch network to the National Director.
  
  
• Ensure branches and branch officers do not engage with requests from the press without prior approval from the HQ Press Team.
  
  
• Provide practical guidance on campaign literature, including correct imprints, and support for physical and digital campaign materials.
  
  
• Oversee and support the development of local campaign plans and coordinate the execution of national campaign projects and initiatives.
  
  
• Ensure branches are actively campaigning both during and outside of election periods.
  
  
• Ensure branches provide mutual aid to neighbouring branches where required.
  
  
• Ensure that branches are proactive in identifying and preparing candidates for upcoming local and national elections.
  
  
• Ensure every pending by-election has a suitable candidate selected in advance of nomination deadlines.
  
  
• Ensure that branches are fully prepared for the election nomination process.
  
  
• Ensure an adequate number of Delegated Nominating Officers (DNO’s) are in place to cover the region.