Creative Strategist

About Platform Media

Platform Media is an industry leading, central hub for branded entertainment, marketing, and monetisation. Its three content labels focus on original content creation. The business has kicked off a new era with a blockbuster lineup of originals in sport and entertainment. Recent hit launches from the supergroup include Olivia Attwood’s Olivia’s House, BBC’s The Traitors: Uncloaked, The Romesh Ranganathan Show, Wanging On with Graham Norton & The Good, The Bad, and The Rugby.

Type: Full-Time | Salary: £45,000 per annum + commission | Reports to: Executive Creative Director | Team: Commercial 

Role Overview 

We're looking for a Creative Strategist to join Platform Media who lives and breathes culture. This is a role for someone with a deep understanding of audiences and a talent for translating that knowledge into bold, impactful creative thinking.

You'll sit at the heart of our Commercial team, bridging the gap between client briefs and brilliant creative ideas, working cross-functionally alongside our Head of Strategy & Planning and Creative Director.

You won't just respond to briefs - you'll shape them. You'll be the driving force that turns client ambitions into ideas and campaigns that truly cut through. You're a confident presenter, equally comfortable pitching to clients as you are presenting to internal teams. 

Key Responsibilities:

Creative Ideation and Development 

• Working alongside the wider Commercial Creative team, you will lead on the ideation & development of branded content ideas for potential clients, either proactively or through RFPs
• Where applicable, apply design experience and knowledge across brief responses to bring creative concepts and strategies to life
• Developing strategies and creatives for all manner of different sectors, platforms and audiences depending on the brief

Commercial Growth

• Work closely with Head of Strategy & Planning to identify new opportunities for growth
• Ability to present and pitch proposals to both internal and external stakeholders and clients

Industry Knowledge & Thought Leadership

• Tap into existing knowledge of cultural, editorial, social and media trends to support and create proposals that fulfil briefs by authentically connecting them to the right audiences
• Use your own knowledge to share insights & trends internally, upskilling the wider business

Creative Leadership and Oversight 

• Where applicable, work closely with producers & talent, to ensure outputs for brand campaigns are delivered according to clients’ expectations and in line with campaign objectives
• Being a source of expertise in creative partnerships – for the wider business and our clients
• Working alongside the production team, act as creative oversight for a project post-sign off, being the creative lead on the project end to end, from ideation through to delivery
• Attend shoots where necessary, primarily in the UK but with possible overseas travel

What We’re Looking For: 

• Proven experience within a creative team at a publisher, media or creative agency
• Experience working in branded content
• A proven track-record of responding to client briefs and creating creative content campaigns
• Strong storytelling skills
• Strong communication and excellent deck-building, design, presenting, and copywriting skills
• A creative, open, collaborative and curious approach - this is an ever-changing fast-paced company and we value people who listen and collaborate with an open mind
• Understand the world of digital and use social channels as part of everyday life, keeping on top of content trends e.g. YouTube, Instagram, TikTok, X
• The ability to focus on the detail while also keeping the big picture in mind

Personal Attributes: 

• Creative Leadership: Experience leading creative projects end to end, with the confidence to provide oversight and direction from ideation through to delivery.
• Strategic Mind: Skilled in translating client briefs into compelling creative strategies, with a strong track record of responding to RFPs and pitches.
• Cultural Awareness: Deeply plugged into cultural, editorial, social and media trends, with the ability to apply this knowledge to briefs and share insights across the business.
• Communication & Presentation: Confident and articulate, with exceptional deck-building and presenting skills for both internal and client-facing audiences.
• Storytelling: Strong storytelling abilities with excellent copywriting skills and an instinct for what makes content resonate with an audience.
• Collaboration: A highly collaborative and open approach, able to work effectively across commercial, creative and production teams as well as with external clients and talent.

What’s On Offer: 

🌴 26 days annual leave 

💻 Hybrid working with flexible hours 

🏥 Top-tier private medical insurance & healthcare cash plan

✅ Life insurance 

💰Pension plan

🧠 Employee Assistance Programme 

If you’re passionate about media innovation and ready to contribute to a fast-growing company at the forefront of premium content and storytelling, we’d love to hear from you. Apply today and become a key player in our global expansion and creative success!