Performance Marketing Specialist

PINECA GROUP is a leading online brand of prefabricated wooden buildings, delivering high-quality wood living solutions to thousands of customers across Europe each year. Founded in Lithuania and operating in 10 countries, we are recognised for our craftsmanship, exceptional customer care, and an extensive product portfolio ranging from compact, traditional structures to premium, upscale solutions.

With over 20 years of craftsmanship, modern design practices and a customer-centric mindset, we guide and support our clients through every stage of their project – with honesty, precision and a genuine commitment to helping them realise their vision.

WHAT WE ARE LOOKING FOR
We’re looking for a data-driven and proactive Performance Marketing Specialist who is confident managing paid channels end-to-end and translating performance data into clear, actionable insights. You bring hands-on experience across paid social, search, and display, strong analytical thinking, and a structured, detail-oriented approach to campaign execution. You thrive in a fast-paced, collaborative environment, balance strategic thinking with operational delivery, and continuously test, learn, and optimize to drive measurable business results.

YOUR RESPONSIBILITIES 

• Develop and implement performance marketing strategies and tactics aligned with business goals.
• Manage campaigns and budgets across paid social, search, and display channels, including optimization and reporting.
• Monitor performance to identify improvements, testing opportunities, and optimization levers.
• Drive data-backed decisions and recommendations, sharing insights clearly with the team.
• Collaborate on performance team projects and cross-functional initiatives.
• Stay updated on digital marketing trends and best practices.

WHAT YOU NEED TO SUCCEED

• At least 2 years of experience managing paid channels like paid social, search, and display. 
• Hands-on experience with Meta Ads (preferred), Google Ads or Microsoft Ads.
• Proficiency in data tools like Google Sheets to interpret, visualize, and act on datasets.
• Analytical problem-solver with keen attention to detail and a "work smart" mindset.
• Organized and disciplined.
• Ability to deliver projects alongside core campaign duties.
  
  Bonus skills:
• Experience in high-ticket e-commerce / lead generation.
• Experience with managing big budgets.
• Leveraging AI tools to boost work efficiency.
• Familiarity with Google Tag Manager and understanding of online tracking principles.

WHAT'S IN IT FOR YOU?

• Competitive salary: EUR 2,700 - 3,700 gross per month based on your skills and experience + monthly bonus based on your performance.
• Hybrid working model: work from the office Monday to Wednesday, and enjoy the flexibility to work from home the rest of the week.
• Private health insurance: additional health coverage for your well-being.
• Sports budget: yearly support for physical activities and wellness.
• Learning budget: annual allowance for training and professional development.
• Empowering culture: a work environment built on respect, autonomy, and collaboration.
• Team events: regular team-building activities and company gatherings.
• Annual team trip abroad: we celebrate our achievements with an unforgettable company trip.

Check Out All Our Open Roles

Didn’t find the right role?
If you don’t see a position that matches your profile or interests right now, we’d still love to hear from you.
Please send your CV and a short note outlining the type of roles you’re interested in to: career@pinecagroup.com
We’ll keep your details in mind for future opportunities at Pineca Group.

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