Middle Facebook Mediabuyer

Bringing people back from boredom since 1994.

Parimatch is an online entertainment company with 30+ years in the game.

We create digital experiences where sports, culture, and technology meet — bold, immersive, and built to engage.

With 4,000+ professionals and operations in 15+ countries, Parimatch is a global ecosystem driven by performance, smart engineering, and style.

We are looking for a Middle Facebook Mediabuyer to join our team.

Your main responsibilities will be:

• Planning, executing, and optimizing online media campaigns across various platforms (Facebook, Instagram, etc.);
• Monitor and analyze campaign performance data to provide actionable insights and recommendations;
• Collaborate with the marketing team to develop effective media buying strategies that align with our brand goals;
• Manage advertising budgets and ensure optimal allocation of resources to maximize ROI;
• Stay updated on the latest trends and best practices in digital marketing and media buying;
• Conduct market research to identify new opportunities for campaign optimization and audience targeting;
• Participate in brainstorming sessions and contribute creative ideas to enhance our marketing initiatives.

Essential professional experience:

• At least 1+ year of hands-on experience with running Facebook Ads;
• Proven track record of managing successful campaigns with measurable ROI;
• In-depth knowledge of Facebook Ads Manager and Business Manager;
• Experience with dynamic ads, lookalike audiences, retargeting strategies, and split testing;
• Ability to analyze campaign data, optimize for KPIs (CPA, ROAS, CTR, etc.), and scale campaigns effectively;
• Strong analytical skills with the ability to interpret performance metrics;
• Familiarity with Facebook’s ad policies, particularly regarding iGaming regulations;
• Experience navigating bans, disapprovals, or restrictions related to iGaming ads.

We care about you:

• Vacation: We care about your well-being and offer flexible vacation options tailored to your location.

• Sick Leave Allowance: Your health is our priority. In addition to our standard sick leave allowance, we also offer a flexible sick leave policy without paperwork. 

• Co-Working Compensation: Work flexibly, wherever you choose. We provide a monthly budget for co-working spaces in cities where we don't have a physical location, or the option of a budget for home office expenses twice a year, available from day one.

• Benefits Model: Access our benefit programs to support your work-life balance, effective from day one. You can spend this budget on anything, starting from dental care for yourself to veterinary support for your four-legged friend.

• Game Changer: Access MBA scholarships to enhance your knowledge and register your kids for our internal project, "gENERation", focused on boosting the potential of children within Parimatch families.

• Motivation Bonus System: Recognizing your performance is fundamental to our culture. To reward your dedicated work, we have a Motivation Bonus System in place for all our employees.

• Work & Fun Balance: We believe the balance of work and fun is crucial for the well-being of our employees. Corporate events, gifts for your Birthday (Netflix, GoGift, and other certificates), Christmas, and other occasions.

Taking care of our people is an integral part of Parimatch shared values, ensuring a supportive and positive workplace culture.