Ads Operations Specialist
Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.
Ad Operations Specialist - a detail-oriented and technically skilled marketing specialist, part of the digital marketing team. This role is pivotal in supporting the execution, QA, and performance tracking of digital advertising campaigns across display and video channels.
The ideal candidate has a strong understanding of digital media platforms, creative QA processes, trafficking best practices, and an appreciation of the programmatic ecosystem. They are working cross-functionally with internal stakeholders and external vendors to ensure campaigns are launched flawlessly and meet our strategic objectives.
Key Responsibilities:
- Quality Assurance & Trafficking:
- Perform thorough QA of creative assets to ensure they meet technical specifications, platform requirements, and brand standards.
- Manage ad trafficking, scheduling, and tagging across DSPs, ad servers, and other third-party platforms.
- Conduct pre-launch and post-launch checks to ensure ads are deployed correctly, on time, and without discrepancies.
- Troubleshoot and resolve issues related to ad delivery, tracking, and performance with urgency.
- Campaign Monitoring & Optimization:
- Monitor live campaigns for pacing, performance, and correct placement across platforms.
- Identify issues such as underdelivery, broken tracking, or creative mismatches and take corrective action.
- Reporting & Analysis:
- Generate and distribute regular performance reports with actionable insights and key metrics.
- Analyze campaign delivery and effectiveness to recommend improvements.
- Process Development & Collaboration:
- Develop and refine standard operating procedures for campaign QA and trafficking workflows.
- Partner with media planners, programmatic buyers, creative teams, and vendors to ensure end-to-end campaign quality.
Qualifications:
- Experience in Ad Operations, Media QA, or Programmatic Campaign Management.
- Solid understanding of digital media platforms including DSPs (e.g., Adform, DV360), ad servers, SSPs, and tracking technologies.
- Familiarity with different creative formats: HTML5, static, VAST, MRAID, etc.
- Experience with QA tools and processes to identify and troubleshoot ad-serving issues.
- Excellent organizational skills with a keen eye for detail.
- Strong analytical thinking, with the ability to interpret data and translate it into insights.
- Excellent communication skills and comfort working cross-functionally in a fast-paced environment.
Nice to Have:
- Hands-on experience with Adform or similar DSP
- Experience with Bannerflow suite is a huge asset
- Familiarity with iGaming or performance-driven industries.
- Knowledge of GDPR/compliance standards in digital advertising.
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