SEM Specialist

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.

At Medier, we’re not just a marketing agency—we’re creative performance partners. Specializing in iGaming, we blend cutting-edge strategies across SEO, paid search, display, social, influencer marketing, CRM, and more to deliver measurable growth. Powered by creativity and analytics, we build campaigns that don’t just attract attention—they drive results.

We believe the best work comes from empowered teams. If you’re passionate about performance marketing, curious about how search engines tick, and driven by ROI—this could be your next role.

The Role:

We’re looking for an analytical, agile, and detail-driven SEM Specialist to join our growing team. In this role, you’ll help us plan, launch, optimize, and scale paid search campaigns across Google and other key search platforms in competitive, high-stakes markets.

If you're the kind of marketer who thrives on performance data, loves testing ad copy, and lives for 1st-page visibility—this role is for you.

Key Responsibilities:

• Develop and execute high-impact SEM strategies across multiple channels (Google Ads, Bing, ASA, YouTube, UAC, etc.)

• Conduct keyword research and implement targeting strategies based on business goals

• Monitor, optimize, and report on paid search performance, budget allocation, and bidding strategies

• Create, test, and refine ad creatives and landing pages in collaboration with content and design teams

• Analyze performance metrics using platforms such as Google Analytics, Tableau, and other BI tools

• Identify search trends and apply insights to improve performance and market share

• Work closely with CRM, SEO, development, and data teams to align SEM efforts with broader marketing strategies

• Stay informed on SEM trends, algorithm updates, and industry best practices

• Manage click fraud monitoring and risk mitigation tactics

• Produce clear and actionable performance reports and dashboards

Qualifications:

• At least 1 year of experience in SEM or PPC within the iGaming industry

• Proven experience managing Google Ads and other search-based advertising platforms

• Strong understanding of bidding strategies, ad ranking, and quality score mechanics

• Proficient in Google Analytics, Tag Manager, Excel, and data visualization tools (e.g., Power BI, Tableau)

• Familiarity with ad copywriting and A/B testing methodologies

• Strong analytical thinking and data interpretation skills

• Google Ads certifications are a plus

• Fluent in English; a second language is a plus

• Self-starter attitude with strong communication and collaboration skills

Why Medier?

• Work with a team of smart, passionate professionals in a fast-growing industry

• Access to the latest tools, insights, and creative freedom

• Real impact on high-budget, high-traffic campaigns

• Culture that values innovation, ownership, and continuous learning

Let’s reshape the future of marketing—together. Apply now.

Reshape marketing
with us. Let’s work!