CRM Manager – Native French Speaker

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.

As a CRM Manager, you will be responsible for planning, executing, and optimizing multi-channel campaigns across email, SMS, push notifications, and in-app messaging. You will work closely with product, content, design, and acquisition teams to build a seamless and personalized customer experience for our French-speaking player base.

Key Responsibilities:

✅ Own the end-to-end CRM strategy for the French market: planning, segmentation, execution, and analysis
✅ Launch and manage retention, reactivation, and loyalty campaigns tailored to user behavior and lifecycle stage
✅ Collaborate with copywriters and designers to develop engaging and localised content
✅ Work closely with analysts and BI to understand performance metrics and optimize campaign effectiveness
✅ Coordinate with acquisition and product teams to align CRM messaging across channels
✅ Maintain campaign calendar and ensure timely delivery of all communications
✅ Identify opportunities for automation and personalization, enhancing player engagement
✅ A/B test messages, subject lines, and timing to maximize performance and player satisfaction
✅ Monitor competitor activity in the French-speaking markets and apply best practices

What We’re Looking For:

🎯 Native French speaker – with excellent communication and copywriting skills
🎯 2+ years of experience in CRM, ideally in iGaming, digital, or entertainment industries
🎯 Proficient with CRM tools (Optimove, Salesforce, Hubspot, or similar platforms)
🎯 Strong understanding of player lifecycle, segmentation, and customer journey mapping
🎯 Data-driven mindset with confidence using KPIs and analytics to inform decisions
🎯 Team player with excellent organizational skills and a proactive attitude
🎯 Fluency in English is also required

What We Offer:

🚀 A dynamic, fast-paced environment with international exposure
📍 Official employment under Cyprus and EU regulations
✈️ Relocation package (flights + 2 weeks accommodation in Cyprus)
🎯 Career development opportunities within a growing business
🍽️ Office breakfasts & lunches (partially covered by the company)
🎁 Birthday gifts, 24 vacation days, and wellness perks
🏋️ On-site fitness corner to stay active

📩 Ready to shape CRM strategy for one of our most important markets?
Apply now with your CV – we can’t wait to meet you!

Reshape marketing with us. Let’s work!

Reshape marketing
with us. Let’s work!