Senior CRM Manager

Medier isn’t just a marketing agency—we’re creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don’t just deliver campaigns—we deliver results.
Our philosophy is simple — hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You’re in.

Medier Marketing Agency is on the hunt for a passionate and skilled Senior CRM Manager to lead the charge in shaping our customer engagement strategies. If you thrive in a fast-paced, innovative environment, this is the role for you!

Key Responsibilities

• Develop and own the overall strategy for CRM and outbound marketing efforts, including expanding current channels such as push notifications, in-app messaging, and SMS, as well as building CRM efforts via email.
• Translate high-level strategies and goals into clear objectives, key results, and actionable roadmaps for execution.
• Lead end-to-end daily CRM operations, including collaborating with Product and Development teams to assess technical scopes and requirements for project work, campaign creation, and reporting on campaign performance and results.
• Manage CRM campaigns and initiatives, including maintaining status updates on progress, timelines, dependencies, and deliverables.
• Act as the primary communicator with key stakeholders and leadership team members regarding campaign and project progress.

Requirements

• 3–5 years of experience developing lifecycle CRM programs.
• Proven experience in segmentation, automation strategy, and digital marketing using channels such as email, push notifications, and SMS.
• Extensive experience with CRM automation platforms such as Optimove, Symplify, or similar tools.
• Expertise in translating data analysis into actionable marketing messaging campaigns that improve user behavior, such as retention and churn reduction.
• Demonstrated ability to develop and execute A/B tests to decrease churn, utilizing email, push, and in-app messaging strategies.
• Strong analytical skills with experience in reporting and data visualization tools such as Power BI or Tableau.
• Up-to-date knowledge of innovative tools, platforms, and marketing resources.
• Experience with gambling/betting B2C products is ideal, with bonus points for high-load marketing experience.

What We Offer

• Learning and development opportunities with interesting and challenging tasks.
• Official employment compliant with Cyprus and EU laws, including family member registration.
• A comprehensive relocation package, including flight tickets and two weeks of hotel accommodation.
• Access to a company fitness corner within the office.
• Opportunities to develop language skills, with partial compensation for language class costs.
• Birthday celebration presents.
• Generous vacation policy with 24 working days of annual leave.
• Breakfasts and lunches provided in the office (partially covered by the company).

Reshape marketing
with us. Let’s work!