Regional Marketing Manager (Japan)

Responsibilities

• Developing and implementing dynamic regional marketing strategies aligned to our overall commercial vision and developing plans to achieve ambitious commercial targets
• Developing and refining regional initiatives that align with our commercial aspirations and increase brand awareness
• Actively engage with the team and contractors to solve business challenges and provide strategic advice
• Initiate and interpret market research and competitive analysis in the region, translating findings into groundbreaking campaign strategies
  Provide seamless communication with the compliance team to find new marketing prospects while meeting regulatory standards
• Closely monitor and report on key performance indicators, extracting useful information and identifying ways to improve
• Control regional marketing spend, ensuring it is in line with our strategic objectives
• Act as a key facilitator and advocate for marketing in regional forums, maintaining strong cross-functional relationships
• Develop and synchronize quarterly and annual campaign programs in coordination with the marketing and business development departments, ensuring consistency of the global campaign narrative

Requirements

• Proficiency in Japanese and English
• Proven experience in developing and executing comprehensive marketing strategies tailored to regional markets
• Expertise in creating and implementing effective SMM (Social Media Marketing) strategies to boost engagement and brand awareness
• Demonstrated success in the launch and promotion of new products, achieving measurable market penetration
• Proficiency in web and mobile app analytics, with the ability to interpret data and optimize campaigns based on insights
• Hands-on experience managing paid traffic channels (e.g., Google Ads, Meta Ads) and/or SEO initiatives to drive user acquisition and conversion
• Experience managing monthly marketing budgets ranging from $20,000 to $100,000, ensuring cost-effective and impactful allocation

We offer

• 15 paid vacation days per year
• 10 paid sick leave days per year
• 10 days Public holidays
• Medical budget
• Opportunity to work remotely
• Professional education budget
• Language learning budget
• Wellness budget (gym membership, sports gear and related expenses)