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Regional Marketing Specialist
Due to product growth, we are currently looking for a results-driven Regional Marketing Specialist.
Responsibilities:
- Develop and implement a data-driven social media strategy aligned with business goals
- Conduct market research and competitive analyses for Italy and the EU, creating innovative campaign strategies
- Create high-quality, engaging content that reflects the brand’s aesthetic
- Manage content across Facebook, Instagram, and Twitter
- Monitor social media trends and competitor activity; respond promptly and professionally
- Collaborate with internal teams to ensure brand consistency and support lead generation
- Oversee marketing and branding efforts in Italy and the EU
- Work with the compliance team to explore new marketing opportunities within regulatory standards
- Provide dashboards and analytics, continuously monitoring traffic and campaign performance
- Manage regional marketing spend to align with strategic objectives
Requirements:
- 2+ years in digital marketing and client acquisition
- Experience with Italian and EU markets in Broker/Financial Services/FinTech/Gaming/Insurance
- Strong design skills for creating engaging content
- Proficient in Miro, Canva, and social media management
- Excellent copywriting and communication skills in English and Italian
- Ability to develop effective marketing strategies
- Skilled in engaging with online communities
- Experience in data analysis and reporting
- Familiarity with Google Ads, Facebook, and analytics tools (Google Analytics, Tableau)
- Knowledge of SEO and keyword research
- Digital Advertising (will be a plus): Manage accounts on search platforms (e.g., Google AdWords). Handle keyword selection and audience targeting. Identify and deliver new campaign opportunities. Lead negotiations with digital agencies and monitor their performance
- Location (will be a plus): If candidate is based in Milano, Italy
- Knowledge (will be a plus): Understanding of CFDs
We offer:
- Working for a dynamically growing company
- Competitive compensation
- 10 paid sick leave days per year
- 20 paid vacation days per year
- 11 days for floating public holidays
- Budget for professional development and language learning
- Budget for healthcare-related expenses
- Budget for sports subscription or sports equipment
- Remote work
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