EG - Head Of Advertising - Jumia (Full Time)

About Jumia:

Jumia is a leading pan-African e-commerce platform. Its mission is to improve the quality of everyday life in Africa by leveraging technology to deliver innovative, convenient and affordable online services to customers, while helping businesses grow as they use Jumia's platform to better reach and serve customers.

Jumia is built around a marketplace and supported by a proprietary logistics business [Jumia Logistics] and a digital payment and fintech platform [Jumia Pay]. With over 3,000 employees, Jumia is led by top talented leaders offering a great mix of local and international talents and is backed by very high-profile shareholders. Jumia is committed to creating a sustainable impact in Africa.

In April 2019, Jumia was the first Tech company in Africa to be listed on the New York Stock Exchange.

What You Will Be Doing

● Lead the full Advertising organization, owning strategy, revenue growth, client success, product adoption and
team development across all markets.
● Oversee all advertising activities for external brands, agencies and strategic partners, ensuring world-class
execution and measurable business impact.
● Act as the senior commercial lead for advertising sales: set targets, drive pipeline, close strategic deals and
unlock new revenue streams.
● Build strong relationships with senior clients and agency leaders, positioning Jumia Advertising as a key partner
in their digital investment strategy.
● Guide cross-functional teams (KAMs, Ad Ops, Data, Creative, Category teams) to ensure seamless delivery of
campaigns and programs.
● Monitor and analyze the performance of all campaigns, generating insights, recommendations and quarterly
business reviews for key stakeholders.
● Develop and scale best-in-class project management, campaign workflows, measurement frameworks and client
reporting.
● Identify new monetization opportunities, innovate around formats, targeting, retail media products and
performance solutions.
● Collaborate closely with category and brand teams to build integrated digital content plans, optimize media
efficiency and improve client ROI.
● Recruit, coach and mentor a high-performing team, fostering an ownership-driven, entrepreneurial culture.

What We Are Looking For

● Strong academic background in Marketing, Advertising, Business or a related field.
● Proven experience in digital advertising with at least 2 years in a media agency; 4+ years preferred in senior
advertising, media sales or client leadership roles.
● Solid track record driving revenue, leading sales cycles and managing senior client relationships.
● Entrepreneurial mindset: ability to build, improve, innovate and operate with a high level of autonomy.
● Excellent understanding of digital advertising ecosystems: media buying, audience targeting, retail media,
attribution, analytics, KPIs.
● Skilled at working with and influencing multiple stakeholders, both internally and externally.
● Strong leadership skills with experience managing and developing teams.
● Comfortable working with data, insights, reporting tools and campaign measurement frameworks.
● Creative yet commercially driven; able to turn marketing objectives into actionable, measurable solutions.
● Resilient, adaptable and energized by fast-paced, high-growth environments.
● Passionate about advertising, technology, brand building and client success.

We Offer:

• A unique experience in an entrepreneurial, yet structured environment
• A unique opportunity of having strong impact in building the African e-commerce sector
• The opportunity to become part of a highly professional and dynamic team
• An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders