CRM Specialist

Our client is an international online gaming company offering sports betting and casino services, with a significant presence in Latin America. Strategic focus is to deliver a high-quality, personalized gaming experience, leveraging advanced technology and localized services to cater to the preferences of the different Latin American players. Develop and launch own Casino Games, as well as operate own CRM, CS and Back-office platforms.

Perfect for those who aim to:

• Develop and execute CRM strategies for casino brands, covering customer lifecycle;

• Plan and analyze promotional campaigns for player activation, retention, and reactivation;

• Create targeted segments for campaigns using customer data;

• Formulate and test CRM hypotheses through A/B testing;

• Execute multichannel campaigns across email, SMS, auto calls.

• Collaborate with design and content teams for promotion materials;

• Implement player activation approaches;

• Build automated customer retention funnels;

• Plan monthly promo campaign and gamification mechanics;

• Monitor key retention metrics daily, weekly and monthly;

• Improve communication and retention metrics.

Experience you’ll need to bring:

• Background in gambling or betting, 2+ years of experience;

• Knowledge and experience working with Casino and Sports, along with segmentation strategies;

• Experience with email, SMS, push channel communications;

• Experience in creating bonus mechanics, chains and funnels;

• Analytical skills with the ability to interpret data, analyze campaign performance, and ability to translate raw data into clear, actionable CRM improvements;

• Familiarity with CRM integration systems and customer segmentation;

• Experience with some gamification or engagement tool will be a plus;

• Intermediate or Upper-Intermediate English proficiency.

It's a perfect match if you have those personal features:

• Attention to detail and organizational skills;

• Ability to think creatively, strategically, identify and resolve problems;

• Good communication and collaboration skills;

• Proactive attitude and ownership mindset to independently manage and optimize campaign performance

Our clients offer competitive benefits to support your professional and personal growth, including:

• Health & Wellness Focus;

• Global Medical Coverage;

• Growth Opportunities;

• Benefits Programs (compensation for the gym/stomatology/psychological service & etc.);

• Performance-Driven Rewards;

• Dynamic Work Environment.

Apply, and let your growth journey begin.