VIP CRM Team Leader
Growe welcomes those who are excited to:
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Develop and execute VIP CRM strategies across regions;
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Lead team, set KPIs, and ensure high performance;
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Design tailored VIP CRM campaigns based on segmentation and player behavior;
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Manage and track bonus budgets, ensuring alignment with KPIs;
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Design, test, and implement new bonus mechanics and campaigns;
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Monitor campaign performance and optimize through A/B testing;
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Analyze VIP CRM metrics and adjust strategies accordingly;
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Prepare and present detailed performance reports to senior management;
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Monitor daily data to ensure KPIs are met;
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Collaborate with Account Management and Customer Support teams;
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Support VIP engagement strategies and journey development;
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Align CRM activities with business goals using monthly calendars;
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Oversee recruitment, onboarding, and training of CRM team members.
We need your professional experience:
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Minimum 2 years of experience in CRM and the iGaming industry;
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Proficient in utilizing CRM tools, with a solid understanding of customer segmentation techniques;
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Experienced in data analysis and translating insights into actionable strategies for CRM initiatives;
- Comfortable with fast decision making, adapting strategies based on real-time data and evolving market conditions;
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Upper intermediate English, with strong written and spoken communication skills.
We appreciate if you have those personal features:
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Team leadership skills;
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Adaptable to fast-paced, dynamic market environments, with the ability to adjust strategies quickly;
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High attention to detail, ensuring data accuracy across management reporting;
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Strong analytical and decision-making abilities.
We are seeking those who align with our core values:
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GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;
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DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
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BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.
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