Influencer Marketing Specialist

Growe welcomes those who are excited to:

• Lead the influencer strategy for the Chilean market in line with brand and business goals;

• Identify, evaluate, and manage relationships with influencers across TikTok, Instagram, Twitch, YouTube, and other platforms;

• Plan, coordinate, and oversee influencer campaigns from briefing to execution and reporting;

• Monitor performance, track KPIs (reach, engagement, conversions), and provide insights and recommendations;

• Keep up with sports culture and social media trends to identify new content opportunities and emerging talents;

• Collaborate with internal teams and provide strategic direction to external partners to ensure brand consistency and campaign success. 

We need your professional experience:

• 3+ years of experience in influencer marketing, creator partnerships, or social media strategy;

• A solid understanding of sports and sports culture;

• Familiarity with online sports betting platforms and their target audiences;

• Active social media user with strong knowledge of platform dynamics, content formats, and emerging trends;

• Excellent project management skills;

• Strong analytical mindset with great attention to detail;

• Ideally, experience in the Chilean market or familiarity with its digital and cultural landscape;

• Proven experience in evaluating and managing influencer relationships across platforms such as TikTok, Instagram, Twitch, YouTube, and others;

• Ability to plan, coordinate, and oversee influencer campaigns — from briefing to execution and reporting;

• Skilled in monitoring performance, tracking KPIs (reach, engagement, conversions), and delivering actionable insights and recommendations;

• Staying up to date with sports culture and social media trends to identify new content opportunities and emerging talent;

• Experience in collaborating with internal teams and providing strategic guidance to external partners to ensure brand consistency and campaign success.

We appreciate if you have those personal features:

• Good communication skills;

• Highly engaged user of social media platforms;

• Creativity with data-driven insights for impactful, measurable outcomes.

We are seeking those who align with our core values:

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.