Head of Marketing (m/f/d)

enmacc is Europe’s largest over-the-counter trading market venue for energy and environmental commodities. We’re reshaping how energy is traded by bringing speed, transparency, and simplicity to a market that’s long relied on outdated processes.

Our platform enables over 600 companies and 2,200 professionals to trade power, gas, Guarantees of Origin, emissions allowances, and weather derivatives, quickly, securely, and efficiently. It’s used by energy suppliers, trading houses, industrial companies, and municipal utilities, creating a vibrant network of market participants. By joining enmacc, they gain access to more opportunities, better liquidity, and the tools to accelerate the energy transition. Something we’re deeply committed to. 

Founded in 2016, enmacc is a fast-growing scale-up with a team of 100+ people spread across Europe. We’re passionate about energy, technology, and building something that makes a real impact. If you’re excited by smart people, meaningful work, and a dynamic environment, we invite you to submit your application below.

Your Mission 

As the Head of Marketing at enmacc, your primary mission is to be the strategic and creative force that elevates our marketing efforts and drives scalable revenue. You will lead a dynamic market presence that clearly differentiates our platform and engages our Energy audience. Your core task is to inspire, align, and empower our specialist teams, ensuring every effort is focused on high-impact strategies and measurable revenue performance.

Your Responsibilities / What you’ll do: 

1. Strategic Vision, Alignment & Creative Growth

• Creative Direction & Differentiation: Define a fresh, dynamic brand identity that is professional, engaging, and clearly differentiates enmacc in the energy market.
• Strategic Coherence & Impact: Provide clear direction and inspiration across all specialist functions (Content, SEO, etc.) to ensure efforts are fully aligned toward shared goals and maximum revenue impact.
• Focus & Prioritization: Lead with an strategic mindset, prioritizing and directing resources to "double down" on the highest-impact strategies to achieve focus and scale.
• Rich Media Leadership: Drive the strategy for high-engagement rich media content (video, interactive tools, etc.) to build thought leadership and digital experience.
• Relationship Builder: Establish strong internal relationships to understand business goals, and facilitate collaboration and unified efforts. Be a thought leader and initiator who translates ideas into action. 

2. Performance, Conversion & Technology Adoption

• Own Revenue Growth: Execute the strategic plan to drive and scale revenue growth and adoption in new European markets and for new commodities.
• Conversion and Sales Alignment: Optimize the entire customer journey for conversion and ensure strong, measurable collaboration with the Sales team to generate high-quality leads.
• AI Transition Champion: Actively champion the shift toward an AI-first mindset by piloting AI-powered tools for content scaling and efficiency gains.

Your Profile / What you’ll need:

• Proven Marketing Leader: 8+ years driving growth in B2B SaaS or online marketplace environments.
• Brand Modernizer: Skilled at revitalizing brands to stand out and engage in competitive markets.
• Inspiring Team Builder: Unites creative and performance teams with a clear vision and direction.
• Strategic Operator: Expert at setting priorities and focusing resources for maximum business impact.
• Digital Storyteller: Uses rich media (video, interactive content, etc.) to boost engagement and thought leadership.
• AI-Curious Innovator: Eager to pilot and integrate AI tools to enhance marketing strategy and efficiency.
• Data-Driven Optimizer: Strong in Conversion Rate Optimization, analytics, and MarTech performance management.
• Industry-Savvy (Bonus): Experience in energy, commodities, or financial trading sectors a plus.

Our offer / What you’ll get:

• Being part of our supportive, persistent, curious, and fun culture!
• Joining a fast-growing scale-up in the SaaS/energy field
• An entrepreneurial company culture with flat hierarchies
• Modern office spaces in the heart of Munich
• State of the art hardware and software
• A diverse, international team that celebrates differences
• Free drinks, fruit, and coffee as well as special fitness offers
• Hybrid work set-up, allowing you to combine working in the office with working from home
• German classes
• Learning & Development: a Personal Development Plan along with an allocated budget and 5 extra days off to further your personal & professional development
• Relocation assistance for international candidates
• Dog-friendly office

Got energy? Join us!