Retail Digital Marketing Executive

Retail Digital Marketing Executive

Leatherhead, Surrey

We are the number 1 professional skincare brand globally and we are passionate about bringing everyone skin confidence. At Dermalogica we are on a mission to create respect and success for the professional skin therapist and aesthetic practitioners through Skin Centres, Spas, Medi Clinics and Wellness Centres. Our brand DNA is delivered through outstanding business support, excellent education and revolutionary product in the hands of expert practitioners.

Do you dream of being part of this industry changing movement? If so, we are looking for inspirational top talent to be part of something special.

Do you want to be part of our tribe? ……. Keep reading!

We are looking for a commercial digital marketeer to grow the business in line with ambitious targets for this channel and work closely alongside the retail marketing team. We are looking for a well-rounded appreciation of elements that drive an e-commerce business including the customer experience, traffic levers & conversion drivers. You will have a strong passion for growing the user experience. And be able to build solid relationships with all your key accounts.

The responsibilities of the Retail Digital Marketing Executive…. Could this be you?

· Own and maintain high-performing product content across retailer.com platforms (titles, descriptions, images, SEO tagging), ensuring updates align with new launches and Dermalogica tone of voice.

· Accountability for marketing on retail digital platforms, including Phorest, Citrus and paid social media. Weekly reporting on performance and monthly presentations to senior management on strategy and learnings. Use available insights to recommend and test new conversion strategies (e.g., product page enhancements, A/B testing of creative, audience segmentation).

· Attend bi-weekly join business plan meetings with national retail account managers to brainstorm monthly digital plans and execute retail.com marketing plans.

· Work in partnership with National Account Managers and the Retail Business Manager for flagship accounts, to identify white space opportunities and brief in retailer-exclusive offers or activations, tracking their performance post-campaign.

· Keep up to date with innovations across retail platforms (e.g., virtual try-ons, live streaming, AI search tools) and assess relevance for Dermalogica implementation with partners.

· Support all key retailers and national account managers with assets and new line forms for all key launches and core updates. Liaise between sales and marketing on marketing plans (brief creation to design, influencer campaigns, social media content creation and post, NPD assets).

· Coordinate email marketing campaigns to drive loyalty, trial, and conversion through owned and partner CRM channels.

· Monthly preparation of competitor analysis for promotional activity to present to key internal stakeholders with insights and learnings.

· Creation of innovation plans for marketing calendar launches and professional launches. This will be focused on the online potential of each account in collaboration with the national account manager.

· Monthly email to external contacts with all assets and any changes in NLF and imagery which needs to be updated across the online retail estate.

Do you have the below skills?

· Previous experience in managing online accounts.

· Strong digital marketing experience.

· Highly numerate – strong analytically.

· Strong negotiator & look for opportunities with our retail partners.

· Driven and tenacious.

· Highly organized with prioritization skills.

· Motivated about the opportunity to develop business our key growth channel.

· Strong Communication skills – written and verbal.

· Excellent presentation skills with attention to detail.

· Experience in a fast-paced sales / retail environment (beauty experience a plus).

What is in it for you?

• Private Health Care with Vitality and Medicash
• Life insurance with Legal and General which includes – Virtual GP with Health365, wellbeing and counselling and Financial Protection. 
• A 5% pension contribution from the company as well as access to a pension’s advisor.
• Your Birthday off work!
• 5 paid sick days per year
• £70 monthly product allocation
• Access to new product innovation before they hit the shelves so that you can experience the products first-hand
• 30% off other Unilever Prestige Brands such as Hourglass, Living Proof, Ren, Murad and Kate Somerville
• Access to Unilever Discounts, an online shopping website discounts on multiple high street brands
• The opportunity for growth and progression, we really invest in your personal development through our Learning and development platforms.
• Treats in the office such as our Free Ice Cream Fridge and regular complimentary skin treatments

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At Dermalogica, we are committed to achieving success and fostering respect through excellent education, innovative products, and outstanding human connection. We actively promote equal opportunities, reject discrimination, and value diverse perspectives. Join us in creating a workplace that reflects our dedication to excellence and innovation, where everyone, regardless of background, feels valued and empowered to contribute their unique talents. We welcome applicants from all walks of life to be part of our journey toward success and meaningful human connections.