Business Development Manager - Channel Sales

• Are you ready to drive cloud sales, gain exposure to Data & AI, and grow your career with Crayon at the forefront of cloud technology? 
• Keen to be part of a team that thrives on strategic alliances, collaborates with OEMs, and drives growth through GTM strategies and vendor management?” 
• Excited to join a company that has been officially recognized as a Great Place to Work in India for the fourth consecutive time? 

Practical Information:  

Location: Gurgaon, India | Reports to: Regional Sales Manager | Visa Requirements: Valid working visa for India | Language Requirements: Professional level English, written and verbal | Work Arrangement: hybrid | Learn more: https://www.crayon.com/in/

As the new Business Development Manager for Channel Sales, you will partner with the biggest names in software vendor management, including Microsoft, AWS, Adobe, Symantec, VMware, IBM, and Oracle. You will be supporting our customers by delivering extensive end-to-end services intended to accelerate their digital transformations, by focusing on volume software licensing, software cloud analytics, cloud adoption, digital engineering, machine learning, and predictive analysis. 

Key responsibilities:  

• Develop and execute a partner acquisition and enablement strategy to expand our cloud distribution network 
• Identify, recruit, and onboard high-potential partners (VARs, MSPs, SIs) aligned with company objectives 
• Drive joint business plans with partners to meet revenue, margin, and market share goals 
• Collaborate with cloud OEMs (AWS, Azure, etc.) to drive co-sell motions 
• Analyze market trends, customer needs, and competitor moves to refine GTM strategy, and conduct sales enablement sessions to help partners position cloud solutions effectively 

Your Competencies:  

• 6+ years’ experience from similar business area, such as vendors, services providers, system integrators, cloud resellers and/or ISVs  
• Solid experience from recruiting and developing partners within the IT Channel  
• Experience with Microsoft CSP Business, as well as AWS business  
• Specific sales experience with cloud, licensing and services 

About You   

• You are an effective communicator with excellent interpersonal skills 
• You have proven business acumen and a results-oriented approach 
• You are a confident sales hunter with a natural ability to identify opportunities 

What's on Offer?   

• Medical, and life insurance    
• Health and wellness programs    
• Mobile and Internet reimbursements     
• Hybrid work set-up   

Apply to join an award-winning employer! 

 

At Crayon, we are deeply committed to fostering a culture of diversity, equity, inclusion, and belonging (DEIB). We believe that diversity in all its forms strengthens our team and enhances innovation and effectiveness. We welcome applications from individuals of all backgrounds, regardless of race, color, age, origin, religion, sexual orientation, gender (identity), genetic information, neurodiversity, disability, or any other basis protected by local laws and regulations.
When filling vacancies, we prioritize equally qualified candidates who bring diverse backgrounds and experiences, helping to enrich our team dynamics and foster a vibrant, inclusive work environment.

If you require any assistance or reasonable accommodation during the application process, please let us know.

 

Talent Acquisition Boilerplate 

SoftwareOne and Crayon have come together to form a global, AI-powered software and cloud solutions provider with a bold vision for the future. With a footprint in over 70 countries and a diverse team of 13,000+ professionals, we offer unparalleled opportunities for talent to grow, make an impact, and shape the future of technology. At the heart of our business is our people. We empower our teams to work across borders, innovate fearlessly, and continuously develop their skills through world-class learning and development programs. Whether you're passionate about cloud, software, data, AI, or building meaningful client relationships, you’ll find a place to thrive here. Join us and be part of a purpose-driven culture where your ideas matter, your growth is supported, and your career can go global.