
Senior Salesforce Administrator
Brandwatch is seeking a highly skilled and experienced Senior Salesforce Administrator to join our team. In this role, you will be responsible for managing, optimizing, and expanding our Salesforce platform to support business operations, enhance user experience, and drive organizational growth.
As a key member of the Business Applications team, you will work closely with cross-functional stakeholders—including Revenue Operations, R&D, and other business teams—to implement best practices, improve system efficiency, and ensure Salesforce aligns with our evolving business needs.
Key Responsibilities
• Salesforce Administration & Optimization
o Manage and maintain Salesforce administrative functions, including user profiles, roles, permission sets, and assignment rules.
o Customize and configure Salesforce flows, validation rules, advanced formulas, and custom objects to support operational needs.
o Identify, diagnose, and resolve technical issues, escalating as necessary while ensuring minimal disruption to users.
o Oversee system performance, security, and data integrity to maintain optimal functionality.
• Business Process Support & Collaboration
o Work closely with Revenue Operations and other stakeholders to enhance Salesforce efficiency and standardize business analytics, tools, and processes.
o Support cross-functional projects and strategic system changes to improve business operations.
o Monitor data quality, integrity, and user adoption, implementing necessary improvements.
• Reporting & Analytics
o Develop and maintain complex reports and dashboards to provide actionable insights for decision-making.
o Implement best practices for data governance and reporting standards within Salesforce.
• Training & Documentation
o Develop and deliver user training on Salesforce features and best practices.
o Create and maintain comprehensive documentation for processes, policies, and system configurations.
Qualifications & Experience
• 7+ years of experience as a Salesforce Administrator, with expertise in Salesforce Lightning Experience and advanced platform customization.
• 5+ years of hands-on experience developing custom objects, workflows (Flows & Process Builder), validation rules, and triggers.
• Strong experience with Salesforce integrations, APIs, and data migration tools.
• Salesforce Administrator (ADM 201) and Advanced Administrator (ADM 301) certifications are required. Additional certifications such as Platform App Builder, CPQ, or Service Cloud are a plus.
• Experience with Apex programming, Visualforce pages, and Data Loader is preferred.
Skills & Competencies
• Problem-Solving & Technical Expertise – Strong analytical skills with the ability to diagnose and resolve technical issues efficiently.
• Communication & Stakeholder Management – Ability to convey technical concepts to non-technical stakeholders and collaborate effectively across teams.
• Project & Time Management – Strong organizational skills with the ability to prioritize tasks and manage multiple projects in a fast-paced environment.
• Self-Motivated & Team Player – Ability to work independently while also contributing to a collaborative team environmen
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