Data and Strategy Director

Brainlabs is the independent, founder-led agency building the future of media. We have over 1000 Brainlabbers based across the global, all united through the 12 principles laid out in our Culture Code. We're full-service, with people and AI agents working side by side, all aligned to one thing: maximizing our clients' revenue through a genuinely scientific approach to media. If you want to help play your part in achieving this for the world's biggest brands in an environment that will support and challenge you in equal measure, this is where you do it.

What's the role 

In this role you’ll develop innovative, challenger data strategies across a portfolio of clients. As part of the growing data strategy community at Brainlabs you will have an positive impact on our data strategy capabilities and value-add for our clients. You’ll build mid-term data-centric strategic plans that deliver real business performance growth for clients using data, analysis and insight that aligns with and delivers the overall growth strategy for the client. You’ll know how to drive marketing transformation through data insights, diagnose brand challenges effectively and build frameworks to measure client brand growth and media effectiveness. 

What you do

• You’ll diagnose data challenges and set the overarching strategic vision for key clients.
• Drive adoption and champion usage of technology (AdTech, MarTech and Brainlabs proprietary Tech) for your clients.
• Create first party data (1PD) strategies and unlock access to this data for media execution
• Provide data leadership in pitches, being responsible for the data and technology thread across all planning and media activation ensuring real client growth.
• Contribute to the growth and strategy, helping to shape the future direction of the Data Strategy team and wider strategy and planning team.

Who you are

• Considerable experience of delivering data strategies to leading clients either within a market or across a region
• Proven data capabilities and ability to utilise data insight to drive media and marketing effectiveness 
• A great storyteller capable of translating data into real world insights 
• You’re a ‘ knowledge builder’  and are excited at growing and coaching those around you
• A innovative thinker, able to create and deliver challenger strategies

How you succeed

• You will live our culture code every day!
• Annual data revenue target met, demonstrating YoY growth for your Client Hives 
• You’ll become an indispensable strategic adviser for your clients
• Award wins for your strategic data approach 
• You’ll have proof-point where you have effectively articulated the Brainlabs data strategy proposition, products, tech and services
• Have positive feedback based on how your strategies have answered clients’ marketing challenge and grown the team
• Have a ‘book of value’ which showcases, through case studies, how your work has delivered material business growth/value for clients. 
• Increasing profile in the media world in your market prompting Brainlabs. 

What happens next?

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

A note on our offices: We pride ourselves in being a company with an office-centric culture and, for the majority of roles we expect people to be in commuting distance of the office and come in for around 3 days per week. 

Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!

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