Ad Operations Manager

We are Brainlabs, the High-Performance media agency, on a mission to become the world's biggest and best independent media agency. We plan and buy media that delivers profitable and sustained business impact. And what’s our formula? Superteams of Brainlabbers, fueled by data and enabled by technology.

Brainlabs has always been a culture-first company. In fact, from the very beginnings of the agency a set of shared principles, philosophies and values was documented in The Brainlabs Handbook, helping us create our unique culture.

As with everything here we always seek to adapt and improve so The Brainlabs Handbook has been fine-tuned to become The Brainlabs Culture Code.

This Culture Code consists of 12 codes that talk to what it means to be a Brainlabber. It’s a joint commitment to continuous development and creating a company that we can all be proud of, where Brainlabbers can turn up to do great work, make great friends and win together.

You can read The Brainlabs Culture Code in full here.

So you’re interested in becoming an Ad Operations Manager? Let's dive into what that means:

Classification: Permanent
Location: Mexico City

As a Ad Operations practitioner you’ll help to shape and then oversee delivery of work for clients. You will help to define the objectives of the work, and measure the success/impact, in line with overall campaign objectives and wider client-centric KPIs, actively managing the workload of the delivery team to enable this. You will also generate and promote innovative new concepts to clients applying our test and learn approach and share successes across the practice.

We are seeking a digital marketing enthusiast to join our team. You will be working across various digital platforms, including Google Ads, Meta Ads, TikTok Ads, Amazon Ads, Mercado Ads, and Amazon DSP.

 

In this role you will:

Campaign Execution:

• Create and launch advertising campaigns on digital platforms according to defined strategies.
• Optimize campaigns based on established objectives and KPIs.
• Constantly monitor campaign performance and adjust strategies as needed.

Data Analysis:

• Collect and analyze campaign data to identify trends and improvement opportunities.
• Generate regular reports on campaign performance.
• Utilize analytics tools to measure the effectiveness of implemented strategies.

Platform Management:

• Stay up-to-date on the latest developments and updates in advertising platforms.
• Pursue all required certifications and courses to maintain current knowledge of various platforms.
• Configure and manage advertising accounts on different platforms.

Team Collaboration:

• Work closely with client marketing teams and Brainlabs colleagues to develop and execute comprehensive strategies.
• Collaborate with other departments to ensure campaign alignment with overall company objectives.

 

We’re looking for someone who:

• Proficient in English
• Has strong Ad Operations delivery knowledge and 4+ years of experience 
  
• Has demonstrable success in optimising Ad Operations campaigns and work through automation, processes and technology adoption/development. 
  
• Has experience on platforms such as Google Ads, Meta Business Manager, TikTok Ads Manager, Amazon DSP
• Has a good understanding about how other channels work and optimise together. 
  
• Is a confident, dynamic, engaging and authentic communicator who cares about the quality of work and continuous learning. 
  
• Is passionate about growing the knowledge of those around you
  
• Has excellent presentation skills and strong data analysis and reporting skills. 
  
• Has a strong attention to detail, methodical and process orientated. 
  

 

And this is what success looks like in the role:

• You will live our culture code every day!
  
• Effective campaign creation and delivery metrics
  
• Internal targets/metrics on technology adoption and process optimisation met.
  
• You will hit our quality assurance metrics on all campaigns you lead. 
  
• Client satisfaction targets being met (internal & external)
  
• Learning certifications created and met across the practice
  
• Actively managing workload of your delivery teams to maximise output.
  

 

#LI-CO1

What happens next?

We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.

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Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!

Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.