Partnership Manager - EMEA
About Airship
Airship helps brands master mobile-first customer experiences to build lasting relationships and accelerate business growth.
Since 2009, Airship’s has enabled thousands of the world’s leading brands to be at the forefront of the customer experience revolution with industry-first support for push notifications, in-app messages and mobile wallet boarding passes — all of which are now the norm in elevating experiences everywhere.
Today, the Airship Experience Platform provides an end-to-end solution for unifying experiences across apps, websites and all channels, including email, SMS, mobile wallet and more. Its no-code Experience Editor and Journeys AI solutions enables marketers and product managers to get work done in minutes instead of months, capturing more value across the entire customer lifecycle without ongoing developer support.
With the Airship Experience Platform and App Store Optimization technology and expertise, brands now have a complete set of solutions to optimize the entire customer lifecycle – from the point of discovery to loyalty – driving greater value for everyone involved.
We invite you to be part of our journey in building products and delivering services that touch millions of customers around the world every day.
To learn more about us, visit www.airship.com, read our blog or follow us on LinkedIn and Facebook.
About Your Role
The Airship Partnership team drives key business growth and product adoption with leading technology vendors and solution partners (agencies and system integrators) to deliver high-impact customer engagement and maximize Airship’s market share and connectivity within the Martech ecosystem.
As a Partnership and Alliance Manager focused on EMEA, you will play a major role in the growth of our company, by driving our efforts towards our Partner Ecosystem, comprising Technology Partners, Agencies and System Integrators. You will be responsible for key partner identification and approach, partner relationship building, go-to-market activations, partner enablement and training, co-marketing initiatives, lead generation and joint business growth.
As such, you will be collaborating with Sales, Customer Success and Marketing to ensure our partners drive growth for our business and are supported in the best way. This is the best role for someone who wants to build the foundation of a partner program, own relationships, feel the impact of their work on the company's success and take their experience to the next level.
About You
You are a structured and creative thinker who enjoys building programs and measuring success but also able to hustle and execute autonomously. You have successfully managed technology, agency, consultancy, and/or SI partnerships, or at minimum have been involved in customer-facing and business-relationship roles. You are business/sales oriented and thrive in a nascent team ready to make an impact.
You have an outgoing, dynamic personality, good relationship skills, with a proven track record in exceeding revenue goals. You are competitive and refuse to lose. Tolerance for ambiguity. You possess excellent communication skills and work ethic plus a desire to be a part of a fast growing industry.
Responsibilities:
- Manage existing relationships with agency, consultancy and technology partners (such as Accenture Song, VML, Publicis Sapient, Salesforce, Google, CDPs like Segment/mParticle/Tealium, Analytics like Adjust/Appsflyer/Branch/Mixpanel…) to source or facilitate new business opportunities and grow a high-quality revenue pipeline
- Collaborate with partners to develop region-specific GTM plans and execute co-selling & co-marketing activities such as Partner account mapping, webinars, and events
- Supporting the sales cycle alongside our Sales teams and Customer Success teams leveraging the partner ecosystem
- Identify, recruit, train and onboard new partnerships with potential referral / reseller opportunity
- Partner with Enablement team to design and deliver training and certification
- Create or contribute to Partner Marketing assets such as use cases and Joint Value Proposition
- Host QBRs with partners to review progress against mutual beneficial goals
- Maintain CRM reporting and dashboards that communicate GTM effectiveness
- Evaluate and identify areas of improvement with a data driven approach
- Provide input regarding direction of Airship’s partner strategy, including defining business model and participate in the development of business plans
- Attend industry events and evangelize Airship’s value proposition
- Maintain proactive knowledge of the industry, assessing competitive landscape, and track trends to assure strong competitive position
Qualifications/Experience:
- Mandatory criteria:
- 5-8+ years in a SaaS or Digital business development role or in partner-relationship roles
- Experience in driving partner sourced pipeline and influenced revenue
- Strong networking skills with a demonstrated ability to influence relationships
- Bilingual in French and English (company working language), based in France (preferably Paris), German or Spanish proficiency is a strong plus
- Excellent with executive level engagement and communication
- Proficiency in Marketing Technology
- Important criteria:
- Having been in a previous Partner Role managing business relationships with leading Digital Marketing Agencies or System Integrators (WPP, Omnicom, IPG digital, data or technology agencies… SIs like Deloitte Digital, Accenture Song, Publicis Sapient…) or Marketing Clouds (Salesforce, Adobe…), Data Clouds (Google Cloud, AWS, CDPs…) is a strong plus
- Experience in SFDC, account mapping tools, and data intelligence platforms
- Knowledgeable in mobile marketing growth stack
- Understanding of messaging infrastructure, a plus.
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Hiring Commitment
Airship is committed to fostering a diverse work environment and providing equal employment opportunities to all applicants and employees. We welcome your application and our hiring and employment decisions are made irrespective of race, religion, color, national origin, gender, gender expression, sexual orientation, age, marital status, veteran status, disability status or any other characteristic protected by law. In alignment with our commitment to equal opportunity, Airship will consider for employment all qualified applicants, including those with criminal histories, in a way that adheres to the principles of fairness and the requirements of local Fair Chance laws, where applicable.
By submitting this application, I affirm that the facts set forth in it are true and complete to the best of my knowledge. I understand that if I am employed, false statements, omissions, or misleading information given in my application, interview(s), or in a background check may result in dismissal.
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